Justin Malpica
Photographer, Freelance Content Creator · Spirit Equip
Costa Mesa, CA
In My Own Words
My name is Justin Malpica, a Southern California native that brings a wealth of
experience in the action sports, automotive & gaming industries within brand
management, marketing & sales. Holding a gamut of responsibilities from new
product launch campaigns and executing in-house & outside sales strategies,
establishing & maintaining strong relationships with major Ecommerce / B&M
vendors as well as B2C sales. Planning & managing trade shows and public
events, contributing to design initiatives, directing art, cataloging product, an
overseeing order fulfillment & logistics processes.
Work Experience
Freelance Video Creator
Spirit Equip2017 – Present
- Implemented innovative marketing strategies to increase brand awareness and drive customer engagement. - Crafted innovative marketing strategies to effectively promote products and services in competitive market environments. - Negotiated favorable terms and conditions in contracts. - Prioritized tasks and managed time efficiently to meet project milestones and deliverables. - Tracked expenses and monitored budgets to optimize resource allocation and drive profitability. - Maintained open lines of communication with clients to ensure satisfaction and address any concerns in a timely manner.
Software Tester
Playmaji, Inc.2018 – 2019
- Utilized various coding languages to develop software solutions. - Collaborated with a team of developers to create innovative software for engaging UI. - Implemented innovative marketing strategies to increase brand awareness and drive customer engagement. - Implemented effective debugging techniques to identify and resolve issues in software systems. - Utilized strong problem-solving skills to troubleshoot and improve software functionality.
Creative Director
Remember Collective2013 – 2017
- Led brand development initiatives to create a clear and consistent brand identity across all platforms. - Managed complex projects from initiation to completion, ensuring deadlines were met and budgets were adhered to. - Implemented innovative marketing strategies to increase brand awareness and drive customer engagement. - Delivered compelling marketing campaigns showcasing product along side our athletes. - Collaborated effectively with team members to achieve project goals
Domestic Sales Manager
Select Distbution2011 – 2013
- Implemented innovative sales strategies to drive revenue growth and increase market share. - Generated leads through targeted marketing campaigns and networking. - Analyzed market trends and competitor strategies to develop data-driven sales approaches. - Maintained in-depth product knowledge to effectively communicate features and benefits to customers. - Built strong customer relationships to enhance satisfaction and brand loyalty. - Demonstrated strong negotiation skills to secure favorable deals and agreements.
Logistics Associate
Lifted Research Group.2006 – 2011
- Managed order fulfillment process ensuring on-time delivery of goods. - Operated forklift equipment safely and efficiently in warehouse settings - Maintained accurate inventory records and conducted regular audits for quality control. - Coordinated supply chain activities to optimize efficiency and minimize disruptions.
Education
G.E.D.
Coast High School1998 – 2001
Coast High school is a home school G.E.D. program. I decided to do home school because I was at that time pursuing getting a job making skateboard films. I ended up doing mostly free lance work, But I would not have changed a thing if I was to go back today. The experiences were something that you could not learn in a book.
