Erica Gutierrez

Erica Gutierrez

Executive Administrator · University of California, Santa Cruz

Huntington Beach, CA

In My Own Words

I am a highly competent, motivated, and enthusiastic Communications and Public Relations Professional with experience working as part of a team in a diverse and fast-paced office environment. Specializing in content creation, development, event coordinating, and community outreach. Well organized and proactive in providing timely, efficient, and accurate support to help build and strengthen communities and social initiatives. Approachable, well presented, and able to establish good working relationships with a range of different people. Possessing a proven ability to generate innovative ideas and solutions to problems.

Work Experience

Executive Administrator

University of California, Santa Cruz

2023 – Present

• Managed executive calendar and travel for the Executive Director • Assisted with the launch of IBM Artificial Intelligence/ Smarter Balanced program • Managed communications- emails, phone and texts • Maintained and updated contact information for internal and external parties • Created and distributed all materials for State and Executive Committee Meetings (agendas, presentations and meeting official meeting minutes) • Oversaw communications amongst the Executive Leadership team • Reconciled all business expenses for the Executive Director

Director of Memberships

The Huntington Club

2022 – 2022

• Initiated and managed strategic partnerships with over 75 organizations and city groups for membership recruitment. • Maintained and updated contact information for internal and external parties • Increased sales by 25% by successfully Introducing and training the sales team in the Club Essential CRM program. • Directed the sales team efforts to recruit, retain and engage membership using data analytics

Development Associate

Riverside Community Health Foundation

2018 – 2022

The Pink Ribbon Place is a branch of Riverside Community Health Foundation, 501c3 based in Riverside, California, with the mission to improve the health and well-being of our community

Community Outreach Specialist

The Pink Ribbon Place at The Riverside Community Health Foundation

2018 – 2022

The Pink Ribbon Place was established in 2006 and adopted by Riverside Community Health Foundation in 2013. Since its inception, the program has served families impacted by cancers throughout the Inland Empire by offering services and resources at no-cost.

Responsibilities include: Supports the Pink Ribbon Place initiative in a variety of administrative, community outreach, engagement strategies and responsibilities to expand and strengthen programs and services related to the cancer community.

Develops and carries out donor engagement strategy and cultivates relationships with current and potential donors, supporters, and volunteers. Secures sponsorship and in-kind donations.

Develops and executes a strategic public/ community relations plan to increase visibility and expand community awareness

Cultivates a network of community contacts with leaders, organizations, and donors

Assists with the development of public relation material related to Pink Ribbon Place and Pink Ribbon Thrift

Coordinates community and client programs and special events (i.e. SoCal Women's Cancer Conference, Pink on Parade Breast Cancer walk, and Education Events)

Language Arts Educator

Corona-Norco Unified School District

2015 – 2018

The Corona-Norco Unified School District is located approximately 45 miles southeast of Los Angeles in western Riverside County. CNUSD consists of thirty-one elementary schools, eight intermediate/middle schools, five comprehensive high schools, a middle college high school and three alternative schools. The District serves over 53,000 students in the diverse communities of Corona, Norco, Eastvale, and Temescal Valley. CNUSD is the largest school district in Riverside County and the ninth largest district in California.

Repsonsibilities included: Prepared comprehensive English Curriculum to students grades 9-12

Administered state-mandated tests to determine comprehensive rates amongst students

Executive Assistant to CEO, Chairman of the Board, Co-Founder

Quiksilver

2006 – 2015

Quiksilver, Inc. is a United States-based company that develops boardshorts and clothing for mountain and ocean lovers across the globe. Quiksilver is a youth lifestyle and culture clothing brand within the action sports market. In addition to boardshorts, Quiksilver designs and produces a line of lifestyle apparel, wetsuits and snow outerwear available across the globe. The Company's family of brands include Quiksilver, Roxy and DC. Roxy is a swimwear line for women's. DC is a performance skateboarding shoes and an action sports brand. DC offers a global brand whose product line includes men’s, women’s and kids’ skateboarding and lifestyle shoes, apparel, snowboards, snowboard boots, outerwear and accessories. Its products are sold in more than 100 countries in a range of distribution, including surf shops, skate shops, snow shops, its Boardriders shops and other Company-owned retail stores, other specialty stores, select department stores and through various e-commerce channels.

Responsibilities included:

Managed administrative functions, including complex calendar management, travel arrangements, expense reporting, budgeting, and communications on behalf of the CEO

Coordinated global annual meetings, shareholders meetings, Board of Directors meetings, sales presentations, and marketing meetings.

Assisted in special events such as The Quiksilver Pro New York, The Annual In Memory of Eddie Aikau Big Wave Invitational, and the Annual Quiksilver Foundation Golf Tournament

Education

Bachelor of Arts - BA

UC Santa Barbara

2004

Skills: Interpersonal Skills · Communication · Special Events

Master of Arts - MA

National University

2005 – 2006

Skills: Social Media · Interpersonal Skills · Contact Management · Communication · Budgeting · Community Management · Special Events

Master of Arts - MA

National University

2020 – 2021

Skills: Social Media · Interpersonal Skills · Communication · Special Events · Teaching

Interests

PilatesWritingYogaVolunteeringReadingCreativeStand up paddle boarding

Skills

MarketingVisual MerchandisingAdministrative AssistanceExecutive Administrative AssistanceCorporate EventsTravel ManagementBusiness TravelLeisure TravelTax PreparationMarketing StrategyBrand DevelopmentEvent PlanningAdministrationTravel ArrangementsWritingCreative WritingSpeech WritingProject ManagementNonprofit OrganizationsCommunity OutreachPublic RelationsInternational RelationsMicrosoft OfficeMicrosoft ExcelManagementTelephone SkillsPublic SpeakingExecutive ManagementMicrosoft SuitesExecutive Calendar Managementpersonal assistantExpense ManagementWritten CorrespondenceExpense ReportsCalendaringCreative Content CreationContentMicrosoft OutlookTechnical ProficiencySolution-orientedCopywritingFacebook MarketingTeachingBusiness DevelopmentEvent ManagementGoogle AnalyticsOffice AdministrationBudgetingSocial MediaCommunicationSpecial EventsInterpersonal SkillsContact ManagementCommunity ManagementAdvertisingAnalytical SkillsFashionApparelCustomer ServiceSalesTrend AnalysisMerchandising

Industries

BikeLifestyleMoto & PowersportsOutdoorSkateSnowSurfWake

Connections