Carly Demas
Marketing & Communications Specialist · INSIGHT GLOBAL
San Clemente, CA
In My Own Words
Self-made, creative and highly driven businesswoman with 3+ years of experience in marketing, media relations, eCommerce, and fashion and apparel. Passionate about action sports and lifestyle apparel industries, and confident in my ability to build strong relationships and connect with the people around me.
Graduate from Indiana University, B.A. in Media Management with focuses in Marketing and Journalism.
Currently a Professional Recruiter with Insight Global in the Salt Lake City office. Relocating to Southern California in 2024.
Work Experience
TECHNICAL RECRUITER
INSIGHT GLOBAL2022 – Present
*Successfully placed 25 consultants across 12 federal and IT clients for $470,000 in company revenue. *Maintain a network of technical candidate prospects via LinkedIn communication, resume sourcing, candidate referrals and internal ATLIS database. *Mentor candidates through entire recruitment process, including interviews, offers, rate negotiation, relocation, contract signing and onboarding paperwork. *Participate in weekly client meetings to understand hiring needs and present market analysis; collaborate with account managers to implement effective sourcing strategies.
BUSINESS OWNER/DESIGNER
XXPRSSNS2021 – 2024
*Carefully collect, screen print and style a wide range of custom vintage apparel to evoke themes of individuality and self-expression. *Continually research products and vendors/suppliers to improve margins, while staying current on market analytics and emerging trends to match customer buying habits. *Leverage social media, lead marketing efforts, and manage business finances (taxes, cost of goods sold, net and gross profit).
MARKETING & PUBLIC RELATIONS INTERN
BEVEL2022 – 2022
*Worked directly with account leads to manage communications and execute marketing campaigns for category-leading technology, finance, and venture capital brands. *Actively developed communications strategies, including media relations (pitch development and target identification) and conference/speaking opportunity outreach. *Contributed in media strategy brainstorms for new campaign ideas and initiatives, and developed written materials for clients, including press releases and award submissions.
PUBLIC RELATIONS INTERN
BLASTmedia2021 – 2021
*Trained with account executives on numerous PR tools and tactics to support client and agency communication, media relations and content development. *Built press lists for specific pitching initiatives, drafted media briefs to support clients during interviews, and developed written materials, including blogs and press releases. *Collaborated on social media projects and drafted content for Twitter and LinkedIn.
REPORTING INTERN
ARNOLT CENTER FOR INVESTIGATIVE JOURNALISM2021 – 2021
*Led a team of six reporters to conduct nationwide research regarding the finances of NCAA sports. *Compiled financial data from public records (NCAA Membership Financial Reports, coaches' contracts). *Published findings in student-led newspaper to shed light on discrepancies between male and female athletic programs.
MARKETING STRATEGIST
ROCK PAPER SCISSORS2021 – 2021
*Collaborated with Lead Strategist and Marketing Director for special marketing and social media engagement projects by writing short articles on relevant industry topics (i.e. partnerships, acquisitions, seed funding and growth equity investments). *Supported in-house marketing efforts by posting weekly to agency's community app.
PUBLICITY INTERN
ROCK PAPER SCISSORS2021 – 2021
*Assisted Sr. Publicist by researching ongoing trends in the music tech industry. *Posted client placements on social media (Instagram, Twitter, and LinkedIn). *Built press lists and drafted pitches and press releases.
Education
Bachelor of Arts, Media Management
INDIANA UNIVERISTY2018 – 2022
Concentration in Creative Industry Marketing and Management Specialization in Media Law and Policy Certificate in Journalism
Projects
XXPRSSNS REBRAND
https://xxprssns.com/blogs/thoughts/2024Click link to read my 2024 Rebrand Goals for my clothing line.
