Laynie Tacornal
Marketing & Operations · Dorado Equipment Corp
Knoxville metropolitan area, TN
In My Own Words
Over 8 years of experience driving client success through innovative campaigns, streamlined processes, and exceptional relationship management. Skilled in leveraging Asana and ClickUp to enhance business organization and operational efficiency. Proven ability to analyze data, develop targeted strategies, and deliver measurable results, consistently exceeding client expectations. Proficient writer and effective communicator.
"The human intellect demands accuracy while the soul craves meaning. History ministers to both..." -Joyce Appleby
Work Experience
Independent Contractor
Dorado Equipment Corp2017 – Present
Consultant for marketing, operations, and hiring strategies. Handles client booking, phone support, and general admin tasks. Analyzes media metrics to track performance and guide goals. Manages all social platforms, researches competitors, and creates spreadsheets targeting high-value clients.
Virtual Assistant Contractor
Vertical Marketing2024 – 2025
Streamlined team processes by designing Asana project templates and workflows, driving growth through enhanced efficiency. Ensured seamless client onboarding, swiftly resolved technical issues, and managed a ticketing system for timely, professional communication. Delivered exceptional client support with clear, concise documentation, showcasing strong organizational and writing skills. Utilized AI tools to produce SEO-driven blog posts for clients.
AI Writing Evaluator
Outlier2024 – 2024
Proofread and edited grammar, spelling and overall writing quality of AI responses. Communicated with team leads and coworkers on project performance. Compared the performance of different AI models Researched and fact-check AI responses.
Account Manager
Heaviside Group2023 – 2023
Collaborated with SEO and PPC managers to develop tailored quarterly strategies for each client, aligning on goals and driving performance. Conducted monthly client meetings to review reports, assess progress, and outline future plans. Proactively analyzed reports to spot potential issues early and alert teams for swift resolution. Managed over 30 clients via ClickUp, organizing projects and tasks to enhance efficiency, showcasing strong organizational skills and client responsiveness.
Social Strategist and Implementation Manager
Rallio2020 – 2022
Streamlined and optimized the client onboarding process to ensure a seamless experience. Crafted engaging content, managed online review responses, and amplified client content to enhance brand visibility. Developed targeted Facebook Ads to promote products, services, and brand awareness. Generated and presented detailed social media performance reports to internal teams and clients, demonstrating strong organizational, creative, and communication skills.
International Student Tutor
Arrowhead Christian Academy2016 – 2019
Guided international students in academic and social adjustment; collaborated with faculty and leadership to monitor progress. Tutored in History, Literature, English, and Bible. Managed personalized weekly schedules to support student success.
Intern
San Bernardino County Museum2016 – 2017
Created excel sheets to document donations. Organized inventory by accession numbers. Primarily focused on data entry and archival tasks. Handled historical objects, ensuring proper preservation protocols.
Wedding Coordinator
Storybook Weddings and Events2015 – 2016
· Managed wedding events and vendors · Formulated itineraries · Prepared professional floral designs · Managed photo booth events
Education
Master of Arts - MA
California State University, Fullerton2019 – 2023
Activities and Societies: Published in Welebaethan: A Journal of History Vol 48 (2021)
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