Kira Northrop

Kira Northrop

Multi-Passionate Creative & Unapologetically Versatile · Hustle Hard Shots

Phoenix, AZ

In My Own Words

With over 10 years of combined experience in the hospitality and retail industry, I am a professional who specializes in field marketing, event coordination, problem-solving, and team leadership. I have successfully managed and supported multiple projects across different concepts, brands, and venues, generating over $250k in sales per week and delivering high-quality customer service and satisfaction.

I am passionate about creating uplifting and innovative experiences for clients and guests, as well as fostering a positive and productive working environment for staff and partners. I have a strong skill set in new business development, training and education, merchandising, and space negotiation, as well as a keen aptitude for communication, collaboration, and creativity.

Work Experience

Photographer

Hustle Hard Shots

2024 – Present

Freelance photographer with a passion to capture authentic moments that will be cherished forever.

I specialize in natural light photography with a focus on sports, portraits, landscape, and products.

Co-Founder

Yin & Yang Digital Marketing Agency

2024 – Present

A dynamic, Phoenix-based agency dedicated to helping local businesses grow through strategic social media marketing. We specialize in content creation & strategy, platform management, engagement strategies, analytic tracking, client collaboration, and lead generation.

Field Marketing Manager

Cirkul

2024 – 2025

As the Field Marketing Manager at Cirkul in the Southwest, I was responsible for driving brand awareness and consumer engagement through strategic event activations, grassroots marketing, and relationship building. My role extended beyond event execution—I played a key part in establishing partnerships, negotiating contracts, and developing marketing strategies that left a lasting impact.

Spearheaded Cirkul’s presence at major events, including fully negotiating and securing a sponsorship contract for the inaugural Las Vegas Marathon, marking a major milestone for the brand.

Built and strengthened relationships with Arizona Parks & Recreation departments, leading to successful activations at large-scale community events and long-term partnerships.

Executed high-impact marketing activations at sporting tournaments, college campuses, and community events, ensuring Cirkul became a recognizable and sought-after brand.

Social Media Manager

Willie's Taco Joint

2024 – 2024

Establishing and maintaining a strong online presence, driving engagement, and enhancing the brand image across various social media platforms.

Focused on content creation and development, strategic planning, community engagement, trend monitoring and social advertising.

Operations Manager

Willie's Taco Joint

2023 – 2024

Managing all front of house operations at Willie’s Taco Joint in downtown Phoenix. Developed and rolled out a new cocktail program with updated spirits and pricing strategies. Designed magazine advertisements for our placement in Cannabis Cactus monthly. Managed our social media accounts, website and any print or digital marketing/graphic design needs for the restaurant. Plan, manage and execute events held in the restaurant.

Assistant General Manager

Flagship Restaurant Group

2021 – 2023

Assistant General Manager over a multi-concept project including Palma, Ghost Donkey and Châm Pang Lanes in downtown Phoenix. Generating over $250k in sales per week across three concepts operating out of one kitchen and four bars.

Merchandise Coordinator

Winston Retail

2019 – 2022

Field Training Associate

Winston Retail

2019 – 2022

Work as a Field Training Associate and Field Merchandise Coordinator. Train and offer support for new coordinators in person during field visits and online through Zoom video conferencing. Establish partnerships with leading retail brands to support on-floor presence and selling potential through high-level retail merchandising execution of a variety of products, including fashion and sportswear. Complete and review Store Visit Reports submitted by merchandisers and submit feedback to premier clients. Responsibilities in the field include; merchandising, training and education, space negotiation, leading installs, building relationships with store teams and management, provide detailed feedback of visits through comments and photos that will be reviewed by the client.

Assistant General Manager

Blue Sushi Sake Grill

2020 – 2021

Oversee daily restaurant operations while promoting a professional, team-oriented working environment. Conduct interviews, onboard new hires, organize online and in-person training. Ensure health, safety, and sanitation evaluations are regularly completed in order to identify and remedy any violations immediately. Restructured current training processes to increase the efficiency of staff that has been implemented in multiple locations. Practice effective communication with General Manager and staff through weekly manager meetings and monthly staff meetings.

Training Manager

Blue Sushi Sake Grill

2020 – 2020

Oversee the training and development of new staff. Conduct interviews. On-board new hires and assign them training. Research new training materials and supplies that might enhance Blue's training procedures and provide value to our new employees Evolve current training documents to keep up with changes in the restaurant. Communicate with team members, trainers and management to ensure all needs are being met.

Bartender

Blue Sushi Sake Grill

2018 – 2020

• Assisted in the opening of a new restaurant in Indianapolis, IN with Flagship Restaurant Group •Prepared and served drinks to clients directly or through waiters •Additional duties include collecting payments, keeping bar equipment clean, preventing customer excessive drinking, maintaining a fun and friendly atmosphere

Brand Ambassador

Under Armour

2017 – 2019

Focused on the visual presentation of the brand across a multi-store market in multiple wholesale retail locations (i.e. Dicks Sporting Goods, Kohl’s and Macy’s) Educated associates and customers, conducted promotional events and assisted with marketing at the retail stores Led multiple store projects, building partnerships with store management and staff, while working with a team across the United States Attended team trainings in Baltimore at Headquarters to learn about new product

Sales Stock Associate

Under Armour

2016 – 2017

• Led back of house logistics, including freight, organization and replenishment. • Responsible for monitoring and processing incoming freight and ensure new styles were expedited to the floor. • Partnered with the in-store visuals manager to maintain presentation, set floorset directives and marketing elements. Worked with management on product needs by style and size, identification of best practices and developments plans to grow with the company.

Bartender

Blatt Beer & Table

2016 – 2016

• Assisted in the opening of a new restaurant in Dallas, TX with Flagship Restaurant Group •Prepared and served drinks to clients directly or through waiters •Additional duties include collecting payments, keeping bar equipment clean, preventing customer excessive drinking, maintaining a fun and friendly atmosphere

Personal Trainer

Impact Fitness

2016 – 2016

• Worked as a certified fitness professional possessing the knowledge, skills and abilities to provide safe and effective exercise and fitness program design, instruction and assistance to individuals for the purpose of reaching personal health and fitness goals. • Knowledgeable of human anatomy and the concepts of functional exercise, basic nutrition and basic exercise science Received a second certification through NCCPT.

Education

Criminology & Criminal Justice

University of Nebraska at Omaha

2012 – 2017

Northwest Missouri State University

2011 – 2012

Skills

PhotographyAdobe LightroomCanon DSLRMarketing StrategyOperational PlanningClient RelationsCommunity EngagementField MarketingSocial Media OutreachAdobe PhotoshopDigital PhotographyGraphic DesignStrategic PlanningIn-Store MarketingBusiness MarketingSocial Media MarketingHospitality ManagementTeam LeadershipMarketingTeam Building

Activity

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Kira Northrop liked Mason Kennedy's post · 2025-05-28

It's always cool to pick up a Magazine and find a full spread of yourself.

4 likes · 1 comment