Summary
Activity
Work experience
Dermstore (a Target Corp.)
Site Merchandiser | 08/2016 - Current
• Drive e-commerce site merchandising strategies across all categories: Professional/Clinical Skin Care, Cosmetics, Hair Care, Bath & Body and Men.
• Facilitate bi-monthly category strategy sessions with Buyers, marrying their business overviews and my customer behavior analytics to prioritize site initiatives and best drive category goals.
• Manage merchandising for key Integrated Marketing Campaigns tailoring each promotion to the needs of the customer to stimulate click through and conversion.
• Manage post-purchase upsell program offering an assortment of thoughtful and curated products that build and foster customer relationships.
• Analyze site metrics and related data to understand customer behavior and make site optimization recommendations accordingly.
• Drive improvements to the site experience through the development and execution of strategic A/B tests.
• Review competitor websites to ensure industry alignment with categorization, promotions, and trends.
Dermstore (a Target Corp.)
Merchandise Specialist | 03/2015 - 08/2016
• Responsible for product lifecycle with daily management of product maintenance including updates for pricing, copy, size, SKU, UPC, product repackages, brand phase-outs, and reformulations.
• Reviewed product pages daily to ensure content was accurate, current and presented in a way that encouraged purchase intent. Continuously audited categories to ensure correct tagging of product attributes.
• Ensured vendor-supplied product samples were inventoried and efficiently organized and trafficked to the photography studio.
• Partnered with customer service to resolve inquiries and trouble shoot customer issues.
• Researched, identified and collaborated with the Accounting team on price discrepancies for vendor invoices with price variances.
• Developed and improved current processes and CMS to create a more efficient workflow.
• Performed various other merchandising/marketing related duties as needed.
El Camino Community College
Learning and Development Facilitator | 05/2013 - 03/2015
Provided essential services and learning support for students with disabilities.
University of the Nations (YWAM)
Global Community Outreach Coordinator | 06/2012 - 04/2013
Trained international students in a 12-week, residential Introduction to Global Missions training program designed to encourage personal character growth and sharpen student’s ability to serve and connect with individuals and communities around the world.
Education history
Lewis-Clark State College
Bachelor of Science | 2008 - 2010
University of the Nations (YWAM)
Certificate III | 2011 - 2012

