Ruben Garcia
Austin, TX
In My Own Words
Specialties: Marketing / Brand & Business development
- Expand and strengthen International business, partnerships and brand credibility - Development and execution of yearly marketing plans adapted to regions and distribution channels - Product development assistance and segmentation to fit different market needs - Seek out and secure new direct retail and distribution opportunities - Building leadership teams
Work Experience
Present
VP of Sales - North America
HLC SB Distribution2021 – Present
https://www.youtube.com/watch?v=_IWswJfu8vs
Brand Director
True Skate / Official Street League mobile game2014 – 2016
- Generated partnership between True Skate and Street League Skateboarding - Revamped existing company branding - Developed marketing assets including TV Commercials and Digital advertisement - Identified key strategic partners from videographers, photographers, talent and music rights - Negotiate partners and sponsorship contracts - Negotiated rates based on budget restraints - Established creative direction and executive production - Develop strategic digital and social media marketing
IG: @trueskateofficial http://streetleague.com/
