MH

Mitch Holdsworth

Co-Founder & Owner · Craft LLC

Redstone, CO

Work Experience

Co-Founder & Owner

Craft LLC

2019 – Present

Created a collection of businesses across the Roaring Fork Valley focused on community, partnerships, and local craftsmanship. ? Management of the businesses including a cafe in Basalt, a restaurant in Carbondale, a coffee roasting company, a boutique hotel in Carbondale, and an ecommerce delivery service company. ? Recruited, hired, and managed a team of up to 20 employees in the impossible landscape of a mountain town in Colorado. ? Grew the businesses during the COVID-19 pandemic without federal stimulus while launching the ecommerce delivery service to amplify our supply chain and positioning. ? Received local recognition from examples like Aspen Daily News, Edible Aspen, Modern Luxury Aspen Magazine, & Two Leaves & a Bud Marketing Campaign.

Athlete & Marketing Manager

Ultimate Direction

2022 – 2022

Internally promoted after 6 months by showcasing instinctive leadership characteristics, revamping the athlete team, and enhancing processes in the marketing & product cycles. ? Rebuilt the marketing budget & calendar for more effective campaigns, events, and partnerships. Saw immediate results with content, athletes, and sponsorship partnerships especially. ? Redeveloped product & marketing overall branding and strategy; from product zipper styles to yearly athlete budgets and campaigns. ? Developed and coordinated national trade shows, conferences, photoshoots, PR activations, and retail opportunities.

Co-Founder & Owner

Local Coffee House & Here House

2019 – 2019

I was recruited to join a partnership with four individuals to open a coffee shop and co-working space in downtown Aspen. ? Co-founded a community co-working space named Here House, along with running floor operations as manager/owner on the coffee house side of the building and business. I learned valuable lessons and experiences about business partnerships, employees, permit/city construction, and customer experience in a fast-paced and short amount of time.

Co-Founder

East-West Partners

2018 – 2019

? Created a local consultancy company (working with local Aspen companies) which resulted in a large contract with East-West Partners ? An "events-for-hire" company. ? A modular company focused on implementing event and operational expertise. Responsible for the final stages of activation and community engagement for the launch of Aspen

Educator

Snowmass' new SMV Base Village

2017 – 2018

Worked on a tight-knit team to ensure world-class customer service and product education. Fortunate to have soaked in the authentic career development courses. ? Implemented community activation campaigns to engage the new region of Northwest Arkansas for the company, we opened two new stores during this period.

Co-Founder & COO

Alan Matthew Enterprises Inc

2017 – 2017

We created autonomous solutions for Ecommerce inefficiencies. I developed a partnership with high-level programmers with two software development companies to build our initial minimal viable product. ? My first time commercially fundraising; learning how to speak with consultants, build pitch decks, and participate in challenging business conversations.

Director of Sales & Marketing

ScootTribe LLC

2016 – 2017

? On a team of three, we accomplished our internal goal of earning $100,000 in revenue in the month of August 2017 by planning and developing leads for months in advance. ? Created and marketed specials for retail and service to promote and sell over 200 scooters in our first year. We developed ourselves as a strong competitor in Fayetteville and a fast growing small business.

Education

Bachelor of Science in Business Administration

University of Arkansas, Sam M. Walton College of Business

2018

Bachelor of Science in Business Administration

Connections