Chris Parr
Executive · C Level Inc.
In My Own Words
I change underperforming organizations with proven systems that allow better control, identification of new profitable opportunities by implementing 6 key components. Let's talk and see how my experience and implementation techniques can change your business.
See more on my LinkedIn profile. www.linkedin.com/in/chrisnparr Or email me at chrisnparr@gmail.com
Work Experience
Distributor Principal
C Level Inc.2011 – Present
• Spearheading the strategic vision for C Level Inc., a medical device distribution company. • Managing recruitment, sales operations, legal, finance, training, and coaching to build a high-performing team. • Developing a skilled team of surgical sales representatives and associates, enhancing sales and customer conversion in a highly competitive market.
COO
NiteRider2025 – Present
COO creating new initiatives and injecting new systems to help change the course of the company, implementing 6 key components.
VP of Sales
Kleiner Device Labs2025 – 2025
• Developed and implemented sales strategies to drive growth and profitability. • Nurtured current and new relationships with distributor groups focused on spinal implants. • Created new sales opportunities by leveraging 20 years of medical device sales experience and expertise in sales leadership.
Western Technical Sales Director / Regional Sales Manager / Distributor
Biedermann Motech2019 – 2021
•Western Regional Sales Manager/Distributor starting up sales in the Western U.S. •Harnessing influencer-direct conversion approach to better access hospital approvals and new sales. •Negotiated, secured several price contract awards & product approvals at key targeted accounts. •Created end user conversions stimulating new territories with new hires throughout the west.
Regional Sales Manager
Globus Medical2017 – 2019
• Introduced new innovative minimally invasive lines while strategically eliminating competitors producing 143% sales growth. • Ran and grew international educational surgeon visitation program to increase U.S and O.U.S. sales.
Distributor
Stryker2011 – 2017
• Developed and ran my own distributorship with K2M Group Holdings (Styker Spine, now VB Spine). Grew a sales team to utilize in-depth market analysis to forecast targets, establish winning sales strategies converting competitive surgeon targets. • Consistently exceeded yearly sales quotas by over 110% year over year.
Sales Manager
GE Healthcare2009 – 2011
• Successfully converted sales targets exceeding sales quota by 130%. • Established long term customer loyalty and repeat spend of capital equipment in a competitive Southern California Region.
Senior Sales Manager
DePuy Synthes2001 – 2008
DePuySynthes a Johnson and Johnson Co. converting ortho and neuro spine surgeons to the latest technologies in spinal implants, orthobiologics, image guidance (through a partnership with Brainlab), and back and neck bracing. Earning 2 of my 4 Presidents Council awards.
Education
BA Degree
University of the PacificFollowing UOP graduation, spent the next 10 months traveling the world.