Madison Brooks
Visual Merchandising Operations Specialist · Oakley, Inc.
Orange, CA
In My Own Words
Madison Adeley Brooks is a hard working, highly organized, and driven individual that is looking forward to a career in the action sportwear industry!
Work Experience
Visual Merchandising Operations Specialist
Oakley, Inc.2016 – Present
*Manage the implementation of Retail Windows from concept to execution. * Create all in store graphics and prepare files for print production. *Create and maintain the Retail Window calendar, directives and distribution list. *Monitor existing window presentations and in-store marketing strategies or effectiveness. *Work alongside the visual merchandising specialist on new merchandising tools, fixtures, and signage needs for in-store. *Partner with the AFA and eye wear teams to strategize any in-store graphic needs. *Create and submit retail creative briefs and order for all in-store, event, and new store openings. *Oversee visual merchandising budget, purchase orders for all in-store, event, and store openings. *Elevate the image of the brand through design while considering budgets and time frames. *Keep up with trends in visual merchandising for both in-store and window presentation. *Communicate visual updates and files to the global retail team.
Visual Coordinator
Tory Burch2014 – 2016
*Drove the business in partnership with the GM by assessing merchandising needs based on the business trends (sell through, traffic, etc.) and execute necessary floor moves, product shifts, promotions and replenishment *Created the customer experience through merchandising by taking ownership for maintaining high visual standards in the store with a special focus on upholding the brand integrity and implementing and adapting corporate directives based on current inventory *Provide a leadership presence by leading by example and model behavior that reflects the company’s core values *Manage the product flow and merchandising cadence with agility *Execute the bimonthly and seasonal photo review *Contributes to maintaining all brand and operating standards to support brand consistency
Product Manager / Visual Tech
Victoria's Secret Pink2013 – 2014
*Provide leadership that drives total store results with specific ownership if merchandise flow and visual merchandising processes *Supports category manager in brand guide planning and leads the execution of brand guide *Ensured compelling visual merchandising presentation standards are achieved and maintained *Responsible for providing the sales team with the necessary technical expertise to enable them to sell the product *Create digital brand guides and trained management team *Assisted in the opening of all free-standing Pink stores in southern California VISUAL TECH: *Partner with Visual Merchandising Manager to develop and execute concepts and positioning for product launches/tests that focus on the brand CFI's based on the Visual calendar time lines *Translate design and merchant strategies into clear creative concepts and product launches *Stay abreast of the latest fashion, environmental and interior trends
Design Assistant
The Lunada Bay Corporation2012 – 2012
*Responsible for preparing lines for meetings and photo shoots *Creating technical and flat CADs for each delivery *Writing blue sheets for samples *Communication between designer, pattern maker, and sewing room *Assisting Merchandiser with product pulls for Public Relation
Design Intern
The Leisure Society2012 – 2012
*Responsible for editing and creating technical packs *Quality controlling and specing all samples *Creating art work for the Polo shirts and adding the POM into the tech packs
Design/ Merchandising Intern
The La Jolla Group2012 – 2012
*Responsible for editing merchandise catalog and reports *Revised technical packs in PLM and updated all merchandise guides for upcoming seasons *Prep product lines for photo shoots and sales meetings
Education
Associates of the Arts
The Fashion Institute of Design and Merchandising2010 – 2012
Associates of the Arts

