Kaylie Caswell

Founder, Product Developer, Fashion Designer

2025 – Present

Design cohesive advanced contemporary womenswear capsule collections from concept to pattern drafting using the Adobe Creative Suite and CLO3D.

Design color palette and graphics for each garment, then design 2D CADs for each design using Adobe Illustrator.

Draft patterns for collection and render photo-accurate images of each garment using CLO3D. Determine positioning and scale of graphics for each fabric print.

Select materials and trims for each garment in the collection, keeping detailed track of the fabric, artwork, and trims needed for each garment in a spreadsheet.

Analyze and assess fit for each garment, note and communicate any changes to the designs or fit with the production team in fit meetings before each garment goes into production.

Maintain budget and costing calculations in spreadsheets.

Conduct research on current trends in both fashion and social media to create an appealing presentation for the target market.

Create content and tell my brand story through social media.

Designer, Graphic Artist, & Co-Owner

2016 – 2025

Co-owned and operated a whimsical high-fashion inspired streetwear brand with strong brand identity and a following of 100K+ across several social media platforms Created sketches and collaborated with Portland Garment Factory to produce tech packs and final samples of ideas to sell on website Designed illustrations and allover prints for clothing using Adobe suite Coordinated with domestic as well as international factories to produce designs Managed multiple design projects simultaneously in fast-paced work environment where capsule collections dropped on an almost weekly basis Photographed and edited product photos using Photoshop Leveraged industry knowledge and passion for the fashion industry to keep up with emerging trends Designed eye-catching social media campaigns using Adobe suite to bring awareness to the brand Maintained our brand's website and shop, generating 7 figures in sales since our website launched in June 2019 My designs have been worn by athletes, musicians, and influencers across various social media platforms

Administrative Assistant

2012 – 2022

As an administrative assistant to a busy and emerging home and auto insurance agency, I helped develop a flow and organizational system for the whole office to initiate new clients and maintain existing clients. I assisted between two and six agents and salespersons at a time, demonstrating a skill for prioritizing projects. I held responsibility by researching the backgrounds of the drivers, and the condition and speculations of the homes we would be insuring. Because the agency was new at the time I was hired, many systems were not yet in place, so I demonstrated adaptability by learning three different client management systems throughout my time at the agency, as well as the quoting software for more than a dozen different insurance carriers.

Jewelry Designer

2013 – 2022

Created unique illustrations and jewelry designs for various clients, communicating effectively to establish vision and specifications. Enhanced jewelry designs by incorporating innovative materials and techniques. Produced and maintained digital design assets, including logos, illustrations, and marketing collateral Worked with clients to develop creative concepts Used Adobe Illustrator and Photoshop as well as hand-drawing, painting, and a variety of other arts and crafts techniques to design products Ensured timely delivery of design projects while maintaining a high level of client satisfaction and quality standards. Managed small-scale production as well as ran my own shop page on Etsy.

Head of Department

2015 – 2019

Worked my way up from an intern in June 2015 to head of the Books Division of NoiseTrade by the end of that year Researched and reached out to authors who seemed to be a good fit for the platform Curated and sold features to authors looking to gain more visibility within our community Conducted and published interviews with authors Assisted authors in managing their author profiles within the NoiseTrade platform Worked with an entirely remote team across the United States, communicating via Slack to put together twice-weekly emails featuring notable authors and musicians from the NoiseTrade platform Developed and fine-tuned editing skills and attention to detail by helping to edit the twice-weekly emails that were sent out to over a million subscribers.

Master of Fine Arts

2015 – 2015

Bachelor of Arts

2007 – 2010

Major of psychology with a minor of biology