Meaghan McCluskey
Creative Storyteller weaving words throughout the Pacific Northwest · Meaghan McCluskey Consulting LLC
Tacoma, WA
In My Own Words
As a dedicated and imaginative professional, I thrive on transforming challenges into opportunities. With a drive for continuous learning and a passion for nurturing positive cultures, I bring a dynamic and uplifting approach to every project. My goal is to contribute my skills and positive attitude to a forward-thinking team, fostering growth and innovation.
Work Experience
Creative Manager
Meaghan McCluskey Consulting LLC2016 – Present
Develop comprehensive project plans and successfully manage the execution of individual project components. Lead project planning, development, quality control, and final review, ensuring timely completion of milestones and deliverables. Maintain regular client interactions, providing updates, incorporating feedback, and addressing concerns to ensure client satisfaction. Establish clear and transparent communication channels to align internal stakeholders and facilitate project coordination. Manage project documentation and deliverables, ensuring accurate version control and organization.
Digital Content Specialist
Heritage Distilling Co.2021 – 2023
Managed marketing projects across mediums including tv, radio, social media, and email/SMS. Crafted compelling copy for social media platforms, generating nearly 500,000 impressions weekly. Delivered on-trend content, analyzed metrics, and enhanced brand awareness. Fostered collaborative relationships with videographers, writers, photographers, and influencers. Established a robust paid media strategy for retail, e-commerce, and wholesale channels.
Marketing Manager
Alaska Air Group Credit Union2020 – 2021
Achieved consistent growth in results month over month by leveraging tracking data and consumer insights to continuously refine email marketing approaches. Optimized email marketing campaigns through the continuous development of innovative ideas and implementation of new methods. Spearheaded research initiatives to gain valuable consumer insights, which were utilized for the development of effective marketing strategies. Expanded digital reach by diversifying marketing approaches across various social media platforms, newsletters, and organically-grown marketing channels. Regularly presented progress updates and marketing insights at staff meetings and management meetings. Demonstrated expertise in product selection and presentation by curating and showcasing goods at trade shows, fairs, and exhibitions.
Social Media Coordinator
FootZone Bend2017 – 2020
Develop social media calendar to coordinate and optimize marketing campaigns through email, website updates, and social media content Analyze social media and marketing metrics to report to business manager
Assistant Manager
FootZone Bend2016 – 2020
Support staff development and goal attainment by focusing on skill development and job satisfaction. Multiplied earnings through sales goal achievement, customer service improvements and commitment to team objectives. Strengthen visual merchandising and promotional strategies to drive customer engagement and boost sales. Offer hands-on assistance to customers, assessing needs Organize and led bi-weekly meetings for management and staff
Store Manager
Foot Traffic2015 – 2016
• Social media coordinator: outlets include Facebook, Twitter, Instagram as well as coordinating blogs, newsletters. • Event, community planning(Ladies Nights, Relay meetings, neighborhood events) • Community outreach coordinator, member of Sellwood Business Association (store neighborhood) • Professional fitting, customer service; expertise in footwear, apparel within Running Specialty
Assistant Manager
Runners Soul2011 – 2014
Race, Event planning including Bloomsday preparation, “Ladies Night”, Flying Irish Running Club, etc.; increased sales through promotions within these events.
Social Media including Facebook, Twitter, Instagram, and innovative marketing including “Legends of Spokane”, “Curt Shirt Program”, and other campaigns.
Inventory management, with orders and purchases from multiple vendors.
Professional fitting and customer service; expertise in footwear, apparel technologies in Running Specialty.
Camp Counselor
Clear Lake/ White Pass Cross Country Camp2008 – 2013
Work with High School age runners in activities, aspects of running and training, etc. Guidance, knowledge of sport, nutrition, equipment, and safety Summer sessions
Membership Staff
YMCA Pierce and Kitsap Counties2010 – 2011
• Leadership in all aspects of Member Services including tours, facility advantages, information • Maintained a safe and friendly work environment and experience for members
Assistant Cross Country Coach
Gig Harbor High School2010 – 2010
• Supervision of student-athletes in daily activities and workouts • Organization of team activities and functions while promoting motivational atmosphere • Gain proficiency in training philosophies, knowledge of injury and injury prevention
