Jeff Dwornik

SR. ACCOUNT EXECUTIVE SALES, ENABLEMENT & OPERATIONS · Web Scribble

Wilton, NY

In My Own Words

Knowledgeable industry veteran, with a background in sales and marketing, forced to wear multiple hats as my company underwent restructuring. By stepping outside of the wintersport/action sport industry, I've learned valuable skills in sales, marketing, account and business management, becoming competent in multiple operational functions. I'm searching for an opportunity to utilize all my skills and help a company/brand grow in all areas!

Work Experience

SR. ACCOUNT EXECUTIVE: SALES, ENABLEMENT & OPERATIONS

Web Scribble

2021 – Present

Maximized Stakeholder Relationships with prospects and partners to deliver organizational solutions, align strategy & drive engagement. Streamlined Sales Process boosting velocity resulting in deeper personalized discovery, more impactful product demonstrations and a faster sales cycle. Delivered Internal Data Analysis to leverage marketplace trends, identify success opportunities for clients and drive increased revenue generation. Restructured Partner Program to enhance visibility through partnerships, open lead generation and boost customer count. Expanded Product Enablement to support customer implementation, new employee onboarding and marketing with thought-leadership and customer success strategies. Enterprise Sales Team Lead tasked with AE support, creative prospect information and content delivery, reporting directly to CEO.

Senior Enterprise Account Executive

Association Analytics

2019 – 2021

Leveraged Relationships Cultivated Throughout Multiple Industries facilitating organizational data strategies to meet and exceed KPI’s and business goals. Managed Client Portfolio of 285+ Accounts within Healthcare, Finance, Trade, Manufacturing, Government and Technology industries. Delivered Industry Strategy to maximize and align engagement, retention and revenue with the product’s functionality, delivering deep customer value. Collaborated with Product and Integration on advancements of the roadmap to uncover needs in the marketplace. Facilitated Internal and Client training and marketing materials to drive need, deliver understanding and shorten the sales cycle. Built Client Champions for Product Advisory Board helping customers shape the product and it’s features & functionality.

Director of Sales

Fabl (a Britelite Immersive Company)

2019 – 2019

Created New Company Sales Strategy and Vision to bring platform to market. Joined leadership to create a roadmap for the greatest amount of exposure to the brand and platform. Strategized and Created Resources to use both in sales and marketing efforts to drive deeper market knowledge and aid in the sales process that later went on to become “best practices” amongst account bases. Facilitated First Strategic Partnership. Guided both organizations to a mutually beneficial partnership, creating a free flow of marketing ideas and deliverables to promote each platform during the discovery and sales cycle. Identify key decision makers and challenge their Content Marketing program. Helping C Suite recognize the power of their content assets when delivered in an immersive way.

Account Executive

Jolt Consulting Group

2018 – 2019

Working to generate reoccurring revenue/projects with current clients, all the while leveraging partners to bring Jolt into deals as a thought leader and implementation expert. Tasked to help organization grow 3x in 3yrs via previous knowledge of this type of growth, also penetrating larger partners to increase lead generation and revenue.

Sr. Solutions Advisor

Higher Logic

2010 – 2018

Was 13th employee of growing social media and member engagement software. Helped grow company from $2.5million in annual sales to over $800million in 8yrs. Educated global Association and Non-Profit industry on power of engagement, helping grow sales team from 5 to over 100 in my time there. Worked closely with entire sales team, mentoring new reps to org/industry on sales tactics and demoing product. Traveled internationally to represent brand at current and new industry trade shows, demonstrating the power of member engagement. Worked partnerships to create deep integrations for free flow of data between solutions, helping create an IoT (Internet of Technology).

Channel Sales Representative

Informz

2007 – 2010

Managed team of channel partners to generate leads and sales. Worked pipeline of over 1k Association and Non-Profit organizations to produce over $1million in sales/yr. Traveled internationally for industry/partner trade shows to demonstrate our solution, generate leads/relationships and close business.

Co-Founder/Lead Consultant

Trifecta Action Sports Management (ASM)

2008 – 2009

Actions Sport event creation and management. Successfully created and ran the "Field Day" series of events for freeski and snowboard. Acquired industry specific sponsors: Smith, Armada, Burton, Gore Mountain, Whiteface Mountain, ORDA, US Army.

Sr. Account Executive/Marketing & Sponsored Athlete Team Manager

Boeri USA

2003 – 2007

Worked closely with Executive Team in US & Italy to ensure brand was evolving with new innovative designs and was the liaison between them and outsides sales force and making sure they were equipped with tools to be successful in the field. Managed entire account based - approx. 950 accounts throughout US - to ensure all orders were correct and delivered on-time. Assisted entire outside sales force - total of 12 Sales Reps - with all reorder, closeouts, marketing, sales plans, etc. to ensure their success. Managed team of 20 athletes that represented the Boeri brand in film, print and early stages of social media. Managed all brand print, film, trade marketing, as well as all industry trade and buying shows.

Territory Manager/Sales Rep - Mid Atlantic

Chinook Outdoors: Boeri Helmets, Crocs, Sierra Designs, Lowa Boots

2003 – 2003

Managed territory and accounts within the Mid-Atlantic Territory helping drive sales within accounts, marketing liaison between HQ and accounts. Conducted in-depth product demonstrations to account team to increase sales and profit margins across all brands represented.

Account Executive/In-House Sales Representative

MPH Associates: Boeri Helmets, Cerax Race Wax, Eurosled

2000 – 2002

Supported CO, TX, WY outside sales reps for both in-house account management and in-territory on-snow demos, account management and sales. Also supported NE Rep force with intern program, on-snow demos and all industry trades shows.