candice wurster
Executive Assistant Marking Manager
Tustin | United States
Skills
No information
Industries
Fashion
Lifestyle
Swim
Health & Fitness
In my own words
— candice<p><strong>MARKETING & BRAND CORDINATOR</strong></p><p>Creative and detail-obsessed marketing professional with 9+ years of experience producing, proofing, and executing high</p><p>conversion email campaigns across lifestyle, hospitality, and wine brands.
Proven track record in managing full campaign</p><p>lifecycles—from creative development to QA and testing to launch. Experienced in customer lifecycle marketing, A/B</p><p>testing, e-commerce operations, and CRM tools. Thrives in fast-paced, cross-functional environments and brings a client</p><p>first.</p><p><br></p><p><br></p>
Trajectory
Mar 2025 — Now
Executive Assistant/Marketing Manager · prjkt group
Produced and deployed email marketing campaigns across six brands using Klaviyo and Mailchimp.
• QA’d campaigns across mobile and desktop, testing content accuracy, links, CTAs, and responsive design.
• Partnered with project management and development teams to ensure flawless execution and scheduling.
• Managed Shopify backend to sync promotions and product drops with triggered email flows.
• Coordinated cross-functional marketing campaigns across departments including creative, sales, and operations.
• Analyzed campaign performance and optimized content based on CTR, open rates, and conversion metrics.
Dec 2022 — Mar 2024
Executive Assistant/ Marketing Manager · Uplift by Lindsey Harrod
• Led strategy and execution of promotional email marketing for new product launches and seasonal activations.
• Oversaw email copywriting, testing, and deployment while tracking performance metrics.
• Handled calendar management, PR communications, and B2B relationship coordination.
• Coordinated cross-functional marketing campaigns across departments including creative, sales, and operations.
Jan 2021 — Sep 2022
Hospitality Laison/ Logistics · Joseph Phelps
Supported VIP email communications, guest journey campaigns, and internal sales alerts.
• Coordinated email content for hospitality activations, tastings, and membership events.
• Managed inventory tracking for product and promotional offerings.
Feb 2017 — Mar 2020
Administrative assistant/sales coordinator · The Judge Group
• Built and distributed B2B marketing campaigns via email and CRM platforms.
• Supported event outreach, trade show prep, and sales enablement campaigns.
• Delivered cross-functional support to a team of 30+ recruiters and executives.


