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Executive Assistant Marking Manager 

Administration & Clerical

MARKETING &amp; BRAND CORDINATORCreative and detail-obsessed marketing professional with 9+ years of experience producing, proofing, and executing highconversion email campaigns across lifestyle, hospitality, and wine brands. Proven track record in managing full campaignlifecycles—from creative development to QA and testing to launch. Experienced in customer lifecycle marketing, A/Btesting, e-commerce operations, and CRM tools. Thrives in fast-paced, cross-functional environments and brings a clientfirst.

Produced and deployed email marketing campaigns across six brands using Klaviyo and Mailchimp.
• QA’d campaigns across mobile and desktop, testing content accuracy, links, CTAs, and responsive design.
• Partnered with project management and development teams to ensure flawless execution and scheduling.
• Managed Shopify backend to sync promotions and product drops with triggered email flows.
• Coordinated cross-functional marketing campaigns across departments including creative, sales, and operations.
• Analyzed campaign performance and optimized content based on CTR, open rates, and conversion metrics.

Executive Assistant/Marketing Manager 

• Led strategy and execution of promotional email marketing for new product launches and seasonal activations.
• Oversaw email copywriting, testing, and deployment while tracking performance metrics.
• Handled calendar management, PR communications, and B2B relationship coordination.
• Coordinated cross-functional marketing campaigns across departments including creative, sales, and operations.

Executive Assistant/ Marketing Manager 

Supported VIP email communications, guest journey campaigns, and internal sales alerts.
• Coordinated email content for hospitality activations, tastings, and membership events.
• Managed inventory tracking for product and promotional offerings.

Hospitality Laison/ Logistics 


• Built and distributed B2B marketing campaigns via email and CRM platforms.
• Supported event outreach, trade show prep, and sales enablement campaigns.
• Delivered cross-functional support to a team of 30+ recruiters and executives.

Administrative assistant/sales coordinator 

candice wurster is an Executive Assistant Marking Manager at prjkt group in Tustin , CA.

candice wurster

candice wurster

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