Alexis Overbye
Sales & Marketing Manager
Minneapolis | United States
Skills
No information
Interests
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Summary
Activity
Work experience
Gekko Boats
Sales & Marketing Manager | 10/2014 - Current
- Ideate and execute critical B2B and B2C phone, web and print sales campaigns.
- Contribute to strategic planning for development of marketing programs and branding objectives.
- Develop and maintain media contacts while overseeing creation and delivery of press releases, advertisements and other marketing materials to grow retail networks on a broad scale.
- Organize and produce trade shows, corporate functions, promotional campaigns and branded events at both B2B and B2C levels.
- Collaborate with the VP of Sales, Team and C-Level Managers to implement industry-relevant initiatives based on sales measurements and documentation.
- Contributed to a 500% sales growth between 2014-2016.
Crate & Barrel
Sales & Merchandising Associate | 11/2013 - 01/2015
- Positioned merchandise for display effectiveness and maximized sales potential.
- Ensured exceptional customer service in accordance with corporate standards of excellence.
- Provided personalized assistance to customer with the goal of a positive shopping experience and successfully established basis for repeat patronage.

Native Eyewear
Regional Sales Coordinator | 05/2013 - 11/2013
- Farmed new business opportunities in a wide range of account types from Mom and Pop retailers to branded flagship outfits and the largest multi-outlet retailers across North America.
- Identified retailer/customer values and needs, defined the desired customer experience, crafted and executed customer experience strategies to provide outstanding service across multiple B2B and B2C channels.
- Analyzed and reported market activity and emerging trends.
- Served as a liaison between sales representatives and management.
- Resolved customer issues escalated by sales representatives.

Fjallraven USA
Dealer Services Representative | 01/2013 - 05/2013
- Farmed new business opportunities in a wide range of account types from Mom and Pop retailers to branded flagship outfits and the largest multi-outlet retailers across North America.
- Identified retailer/customer values and needs, defined the desired customer experience, crafted and executed customer experience strategies to provide outstanding service across multiple B2B and B2C channels.
- Analyzed and reported market activity and emerging trends.
- Served as a liaison between sales representatives and management.
- Resolved customer issues escalated by sales representatives.
Education history
University Of Colorado
Bachelors of Arts & Sciences | 2008 - 2012

