- Ideate and execute critical B2B and B2C phone, web and print sales campaigns. - Contribute to strategic planning for development of marketing programs and branding objectives. - Develop and maintain media contacts while overseeing creation and delivery of press releases, advertisements and other marketing materials to grow retail networks on a broad scale. - Organize and produce trade shows, corporate functions, promotional campaigns and branded events at both B2B and B2C levels. - Collaborate with the VP of Sales, Team and C-Level Managers to implement industry-relevant initiatives based on sales measurements and documentation. - Contributed to a 500% sales growth between 2014-2016.

- Positioned merchandise for display effectiveness and maximized sales potential. - Ensured exceptional customer service in accordance with corporate standards of excellence. - Provided personalized assistance to customer with the goal of a positive shopping experience and successfully established basis for repeat patronage.