Zachary Sampson

Marketing Specialist · Freelance

Foothill Ranch, CA

In My Own Words

Hello, My name is Zachary Sampson. I am currently residing in Orange County, California. I am an experienced account manager with a demonstrated history of working in the marketing and advertising industry. Skilled in Search Engine Optimization (SEO), Advertising, Sales, WordPress, and Communication. Strong sales professional with a Bachelor's degree focused in Public Relations, Advertising, and Applied Communication from California State University, Fullerton. I am seeking a position that will allow me to use my strategic planning, creative skills, and interpersonal relationship skills combined with my passion for helping others on behalf of the company and our clients. I am confident that my eagerness to learn, skills, and passions can make a difference and I am eager to continue to learn and grow every day. I look forward to meeting new people, and I am very open to any job openings at this point in my job search. Thank you, and have a great day!

Work Experience

Marketing Specialist

Freelance

2020 – Present

• Produced timely and accurate client promotional event marketing pieces, utilizing all checklist and quality assurance tools, ensuring ad accuracy and timely launch of campaigns. • Improve customer and prospect campaign delivery to achieve personalized targeting, optimized delivery, and enhanced reporting • Amended, revised, and redeveloped campaigns in accordance with feedback from clients.

Marketing Director

AA Lares Insurance Services

2018 – 2020

• Assessed and strengthened digital presence, including rewriting website copy, authoring blog posts and updating social media platforms. • Coordinated innovative strategies to accomplish objectives and boost long-term profitability. • Oversaw ongoing market research that targeted key customer demographics and used information to proactively adjust future marketing plans.

Account Manager

Schraff

2018 – 2018

• Worked with designers and production staff to create high-quality and brand-specific ads. • Delivered a high level of service to clients to both maintain and extend the relationships for future business opportunities. • Used Google Ad words and Google Analytics to create and maintain campaigns for multiple clients.

Client Representative, Fall

PRactical ADvantage Communications

2017 – 2017

2017 Semester, PRactical ADvantage Communications College of Communications - Student-run Advertising/Public Relations Agency • Worked with Ziing's Bar and Bistro on developing client's brand awareness. • Gained experience dealing with real-world situations under tight 15-week deadline. • Developed important research and time management skills using Cision software and FunctionFox time management system, respectively.

5/2016-5/2017

Server

Outback Steakhouse

2015 – 2016

• Communicated limited time offers, and monthly specials to customers in order to maximize profits for the night. • Developed abilities to read and adapt to different personalities resulting in far greater personal relations, and return customers. • Processed, maintained, and transferred a personal bank to and from the head manager every night, helping efficiency and timeliness. Sales Representative, Verizon Wireless • Personally reopened, operated, and saved a location for the owner from foreclosing due to inadequate sales and poor customer service from previous employees. • Communicated with customers, and employees to answer questions and explain information regarding current updates and specials, resulting in increased sales. • Created solutions in the areas of inventory, sales reporting, distribution and product upgrades that led to system improvements and streamlined processes.