Summary
Activity
Work experience
Steven E. Wilcox
Freelance Marketing Consultant | 01/2018 - Current
• Providing full-service marketing/branding services to companies ranging from start-up entrepreneur to large corporation
• Services Offered: Brand Strategy/ Email Marketing / Content Marketing / Web Design / Content Creation & Management / Social Media Marketing / Creative / Project Management
• For a full range of clients and scope of work completed as well as results, please visit www.stevenewilcox.com
Shaped by Science
Creative Director | 10/2016 - 12/2019
• Manage daily email marketing blast to organic subscriber base of 8,000 subscribers
• Create all art, graphics, video, and other content related pieces for the business.
• Develop website creative, copywriting, and analysis/management of paid media data to support online advertising efforts.
• Work with brand aligned organizations, influencers, and paid media services to generate online revenue and growth for the business.
Zero Energy Contracting
ZESEP Program Director | 07/2016 - 02/2018
• Ideated, implemented, and built a program to infuse the company with collegiate talent from top Southern California Universities.
• Managed & Coached 23 college students resulting in resulting in more than $800,000 dollars in contracted business for ZEC.D
• Creation of all marketing collateral to support sales- Infographics, pamphlets, website development, brand management.
• Spearheaded company culture re-platform through implementation of training programs, team building event, & recognition programs.
ROXY
Trade Marketing | 08/2015 - 07/2016
• Coordinate and execute marketing projects for Quiksilver, DCshoes and Roxy, across North America (CAN, USA, LATAM) in all channels of company's wholesale distribution network.
• Projects included Trade-show graphics, In-store brand build-outs, content refreshes across key accounts, video content management, production of POP items to drive product sell-through, sales meeting visuals and executive presentations.
• Problem solved during a period of turmoil as Quiksilver Inc. files Chapter 11 bankruptcy through the initiation of new programs and processes to streamline and create a more efficient and effective Go-To-Market (GTM) strategy.
• Use and maintain an extensive network of vendors to leverage marketing dollars in the most effective spaces to reassert Quiksilver as the #1 action sports company in North America.
• Manage a team of interns to support day to day GTM operations as well as plan and utilize team to execute company/marketing events.
DC Shoes, Inc.
Trade Marketing Coordinator | 08/2015 - 07/2016
• Coordinate and execute marketing projects for Quiksilver across North America in all channels of company's wholesale distribution network.
• Projects included Trade-show graphics, In-store brand build-outs, content refreshes across key accounts, video content management, point of purchase items to drive product sell through, sales meeting visuals and executive presentations.
• Problem solved during a period of turmoil as Quiksilver files Chapter 11 bankruptcy by initiation of new processes to streamline and create a more efficient Go-To-Market (GTM) strategy.
• Executed multiple projects across multiple channels including: seasonal POP production, national fixture conceptualization and distribution, marketing strategy, in-store branding, event support, ROI tracking.
• Use and maintain network of vendors to leverage marketing dollars in most effective spaces to reassert Quiksilver Inc as the #1 action sports company in North America.
Quiksilver
Trade Marketing Coordinator | 08/2015 - 07/2016
• Coordinate and execute marketing projects for Quiksilver across North America in all channels of company's wholesale distribution network.
• Projects included Trade-show graphics, In-store brand build-outs, content refreshes across key accounts, video content management, point of purchase items to drive product sell through, sales meeting visuals and executive presentations.
• Problem solved during a period of turmoil as Quiksilver files Chapter 11 bankruptcy by initiation of new processes to streamline and create a more efficient Go-To-Market (GTM) strategy.
• Executed multiple projects across multiple channels including: seasonal POP production, national fixture conceptualization and distribution, marketing strategy, in-store branding, event support, ROI tracking.
• Use and maintain network of vendors to leverage marketing dollars in most effective spaces to reassert Quiksilver Inc as the #1 action sports company in North America.
Oakley, Inc.
Channel Marketing Specialist | 05/2014 - 08/2015
• Coordinate all aspects of quarterly POP executions for the wholesale action sport division of Oakley’s. wholesale channel. Responsibilities included: creative selection, POP production, POP distribution, in-store merchandising directives, tradeshow.
• Launch of Oakley Prizm Snow Goggle media and instore marketing efforts through work with Oakley Partner mountains.
• Execute re-brand overhaul from "Disruptive by Design" brand campaign to "One Obsession" marketing campaign and other global brand initiatives across North America.
• Assist Regional Channel Sales Managers, their respective reps, as well as field marketing team with tools to activate and share brand/product stories at local, regional, national and international events/trade shows.
• National fixture distribution and repair; local brand activations for sales account marketing support.
Education history
Bond University
Study Abroad/Student Exchange | 2012 - 2012
Chapman University
BS. Business Administration | 2009 - 2013




