Summary
Activity
Work experience
GearShift Advertising
Senior Art Director | 11/2021 - Current
Dynamic Dynosaur
Digital Art Director | 09/2020 - 11/2021
Fox Racing
Global Art Director | 09/2018 - 06/2020
QALO Inc.
Art Director | 07/2017 - 08/2018
Responsible for creative on all platforms including digital, social and instore experience
• Rebranded and unified design look and feel for brand overall in retail, ecommerce and digital platforms
• Launched new e-commerce website and new brand categories to expand future brand positioning
• Worked with world class athletes and influencers on both social campaigns and brand initiatives
Vans a Division of VF Outdoor
Art Director, Classics | 12/2016 - 07/2017
Creating world wide campaigns for lifestyle initiatives which in turn drive over 65% of brand revenue
• Collaborating with hallmark brands and team creating all aspects of design from digital, social and instore experience
Hurley
Art Director, Sports Marketing | 09/2002 - 07/2016
• Launched industry leading technical boardshort, clothing and sandal category, Phantom. Resulting in creating a new industry standard and promoting company to innovation leader.
• Collaborated and directed all design for the US Open of Surfing and the WSL Hurley Pro Trestles leading to massive company growth and awareness.
• Strong experience in instore communication and point of purchase design improving product knowledge and customer base.
• Created world class campaigns around pinnacle product categories in a team rich environment increasing sales and brand exposure.
• Facilitated special events for corporate synergy and community outreach.
ideaSpa / Trailer Park
Creative Designer | 04/2000 - 08/2002
Creation of graphics for entertainment industry clientele in a fast paced, high energy environment.
• Worked with an award winning team to create dynamic campaigns for both movie and music related clientele including Universal, MGM, MCA Records and more.
Education history
California State University, Fullerton
BFA



