Mike Quilliam

§ Manage customer service operations and accounts of 30+ brands with a combined monthly output of $10M+ shipped. § Create streamlined procedures and lead onboarding processes for 23 new accounts. § Oversee multiple daily projects and collaborate with 10 internal departments to ensure each is completed on time and exceeding expectations. § Handle day-to-day activities for multiple major clients including running all open orders and prioritizing retail and e-commerce fulfillment. § Work with Receiving, Shipping and Operations departments to ensure returns are processed in a timely manner and all orders are shipping according to routing guides and EDI requirements. § Devise and implement customer service strategy for new product launches, increasing overall satisfaction rates by 25%.

§ Scheduled and executed the retail redress calendar across 130 interior and exterior retail locations. § Modernized the retail space with the implementation of digital monitors and e-posters, generating a 12% reduction in costs and a streamlined POS process. § Facilitated the activation of a new stores via strategic media buys, hosting local events, radio remotes, and launching multiple grassroots initiatives aimed at the target audience. § Conceptualized and deployed 3 nationwide promotional campaigns throughout specific market corridors during vital selling seasons.

Select Distribution - 10/2013 - 3/2014 § Spearheaded the launch of a new corporate website and developed an e-commerce platform for Draven shoes and apparel. § Structured multichannel digital marketing plan for all brands under Select Distribution - Vision Skateboards, Sims Skateboards, Schmitt Stix, Palisades Longboards, Smith Safety Gear, Hosoi Skateboards and Magic Skateboards. § Formalized an email marketing campaign and distributed weekly blasts to the appropriate brand's corridor. Vectolabs 4/2014 - 10/2014 § Conceived and deployed global ambassador program, working with multiple influencers to grow brand awareness. § Redesigned the corporate website, introducing a fresh aesthetic and engaging user experience. § Optimized Google advertising via strategic keywords and targeted ad placements. § Constructed and managed a robust social media presence across all relevant channels, posting daily content, analyzing metrics to determine campaign success, and gaining 500 followers.

§ Served as a brand advocate and executed multiple distinctive grassroots marketing initiatives, enhancing sales and brand awareness by 6% and 14%, respectively. § Fostered relationships and secured press for the brand with various media outlets, including Marie Claire, OC Register, Malakye and popular blogs. § Researched and evaluated market trends to develop 7 new product offerings that bolstered SKU count. § Strengthened fundraising program and raised $16,000, enabling the founding of 14 new schools on the East and West Coasts.

§ Revamped the corporate website, publishing eye-catching content that engaged customers and accelerated the brand evolution. § Played an integral role in the company winning SIMA’s Breakthrough Brand of the Year within three years of launch. § Leveraged networking and communication skills to build meaningful relationships with key vendors, retailers, and project stakeholders while simultaneously generating over $1 million in sales and a gaining a significant increase in market share. § Ideated and delivered multiple in-store POP strategies, measuring effectiveness and implementing changes as needed. § Led and mentored a high-performing group of nine outside sales representatives on both coasts. § Purchased annual media buys with 5 print publications and online entities. § Established and allocated annual marketing budgets.

? Coordinated with outside P.R. firm on live television interviews during a trade shows. ? Managed all aspects of trade show coordination from booth layout and signage and creation of promotional products. ? Worked with Media on product placement opportunities (GQ, Cargo, Lucky, Vogue). ? Teamed with our Production and Design Departments on marketing initiatives. ? Responsible for website redevelopment, direction and technology integration. Directed complete overhaul of site content and navigation. ? Supervised creative: including all printed materials, press kit production, photo shoots and web development.