Matthew Siemans
Regional Account Executive · SOREL - Columbia Sportswear Company
FORT LAUDERDALE, FL
In My Own Words
Experienced sales professional with a demonstrated history of providing account service support, relationship management and business consulting in an outcome driven industry. Skilled in Trend Analysis, Sales, Product Knowledge Training, and Inventory/Product Flow Management. Core competencies include: - Territory Management - Product Knowledge Training - Relationship Building - Product Management - C-Suite Client Meetings - Small Business Client Meetings - Sales Strategy Planning - Team Leadership
Work Experience
Regional Account Executive
SOREL - Columbia Sportswear Company2019 – Present
Expanded sales in the region by analyzing market opportunities, finding prospects and developing trusted relationships with 1-1,000+ door retailers. Provided outstanding customer service to new and long standing customers by attending closely to concerns and developing solutions. Leveraged direct and organic strategies to penetrate new business areas, grow accounts and meet company financial targets and brand initiatives.
Lead Field Service and Sales Representative
Vionic Group - Caleres2017 – 2019
Responsible for managing all brand distribution channels serviced by Vionic Group. Run weekly reports as Lead in Dillard’s business. Worked on team to build out business reporting tools and retailer training assets. Assisted in Independent and Department Store buy meetings and product sell in. Created brand visibility and maximize business with product presentation with in retail stores. Developed relationships with store management for optimum sales results and brand awareness. Tracked inventory on the store level to maximize opportunities at retail. Communicated display presentations, inventory levels, sales and territory demographics to sales management and product teams.
Sales Representative
SWIMS AS2017 – 2017
Responsible for soliciting sales into and managing accounts within the South East and Caribbean territory. Responsible for the long term development of the accounts, profitable growth for the brand as well as building strong relationships with account executives and buyers. Delivering agreed targets through maximizing productivity of existing accounts and pursuing new account opportunities in line with brand distribution strategies. Territory: AK, AL, FL, GA, KY, LA, MS, NC, SC, TN, PR and the Caribbean Islands.
Field Service Rep/Merchandise Coordinator
Deckers Brands2013 – 2017
UGG / UGG Lifestyle / UGG Home / I Heart UGG / Tsubo Responsible for travel to major wholesale partners to train staff, maintain brand image, and provide product knowledge information. Run weekly reports to show regional trends and areas in need of improvement. Attend retail tradeshows, work closely with sales reps, and assist with fashion shows and promotion events to build brand awareness. Maintain and build brand and distributor relationships in 178 retail doors. Footwear / Lifestyle / Home Territory: Florida, Georgia, Alabama, Mississippi, Louisiana
Assistant Store Manager
Jos. A Bank2011 – 2012
The primary responsibility was to assist the Store Manager in profitably operating the store by achieving personal and stores sales goals.
Duties and responsibilities include:
- Leading customers through the sales process of selecting, coordinating and purchasing traditional business, casual clothing and accessory options designed for the upscale professional man. - Understanding merchandise features, marking and fitting techniques and fashion trends to determine what type of garments are desired and advise customers about prevailing styles, new/add-on items and appropriateness of garments for particular occasions. - Striving to meet sales goals and covering personal draw in a commission based sales environment. - Providing the highest Customer Service standards while maintaining a professional demeanor and personal presentation at all times. - Utilizing company resources to generate traffic and maintaining customer contact to build a personal book of business. - Maintaining the com
Assistant Buyer/Merchandiser
Outpost Sports2011 – 2011
Assisted in procurement, pricing and distribution of apparel and hard-good merchandise to meet sales goals.
Responsibilities include: -Meet with vendors to obtain product knowledge. -Attend trade shows to buy merchandise for upcoming seasons. -Use retail math to calculate mark-up and mark-downs. -Process returns to vendor for defect. -Place special orders with vendors to meet customer demand
Store Manager
Outpost Sports2009 – 2011
Responsible to lead and motivate sales team to meet seasonal sales goals while ensuring quality customer service standards in a fast paced apparel and hard-good specialty retailer. Overseeing store visual merchandising, cleanliness and operations while promoting a fun work and shopping environment.
Responsibilities include: -Tagging merchandise. -Monitoring of seasonal off-site merchandise warehouse and product distribution. -Receiving merchandise from vendors. -Operating and managing a kayak rental service including escorted kayak trip packages. -Working with local officials to promote business and create community awareness. -Open and Close store (Key Holder). -Accurately keep store financial records.
