Lisa Turner
Apparel Design and Development · Self-Employed
Los Angeles, CA
In My Own Words
As an apparel product leader with over 20 years of experience, I have successfully led and managed apparel design teams across various categories, including performance, lifestyle, and activewear. I have extensive experience in all aspects of the apparel design process, from concept to production, and I have delivered innovative and visionary products within a strategic and focused business plan. I am currently designing and developing a highly technical women's active and athleisure line for an international brand. With a diverse background of wearing many hats and understanding the process thoroughly, my asset is the ability to step in and quickly understand what's needed for each brand and craft a custom solution. In past roles, I was the VP of Design and Production at Cuts Clothing, Inc., where I led the product team in the expansion of Cuts' product offering from men's t-shirts and hoodies to a full collection of apparel. I secured resources, built out the team, and set up scalable processes and structure from scratch. I launched multiple mens and womens categories, quadrupled revenue, and delivered record-breaking sales milestones. My goal is to leverage my expertise in apparel design and brand building to create products that resonate with customers and drive business results.
Work Experience
Independent Consultant - Apparel Design and Development
Self-Employed2018 – Present
Helping brands in all aspects of apparel design and brand building. My skill set spans creative and business and allows me to deliver innovative and visionary product within a strategic and focused business plan. Current clients include a women's golf apparel launch for a well known brand.
Fashion Advisor
Apparel Intelligence, Inc.2024 – Present
As a future-focused digital fashion studio, AI specializes in crafting high-precision 3D apparel models and dynamic motion media. Through synergy of advanced software strategies and artificial intelligence, AI translates apparel concepts into detailed and lifelike 3D models. As an expert in apparel design, development and production, I help to bridge the gap between the incredible services of innovative design, compelling storytelling, and immersive experiences with real world solutions that save time and money.
VP of Design and Production
Cuts Clothing, Inc.2020 – 2023
-Led the product team in the expansion of Cuts' product offering from men's t-shirts and hoodies to a full collection of apparel. -Secured resources, built out the team, and set up scalable processes and structure from scratch -Launched mens categories: bottoms, outerwear, swim, shirts, sweaters, and headwear -More than quadrupled revenue from $21 million in 2020 to over $90 million at the end of 2022 -Delivered multiple record-breaking sales milestones -Launched the women's division, which generated $5 million in sales in less than 6 months -Proposed products and categories for growth, along with a financial plan of the required investment and the potential business opportunity -Assembled a world-class team and devoted time and energy to building tools to help the team be efficient and productive -Spearheaded the building of an elaborate Airtable base that revolutionized how x-functional teams interchanged information and status on all stages of product creation
VP of Apparel Design
FIGS2019 – 2020
Joined executive team to lead creative direction of all apparel for the most famous medical apparel company.
Acting VP Design / Creative Director Independent Consultant - Eddie Bauer
Eddie Bauer2018 – 2019
Responsible for an overdue revamping of the apparel for this iconic 100 year old outdoor brand.
Senior Design Director: Apparel
Nike2015 – 2017
I held two roles while at Nike: Senior Design Director for Men's and Women's Running Apparel, a 1 billon dollar business at that time. Senior Design Director of Men's and Women's Golf Apparel Delivered consistent double digit growth each quarter.
Director of Design and Production, Apparel
Aether Apparel2008 – 2015
Launched Aether Apparel, a high-end/ high performance sport apparel brand for both genders.
Design Director
Independent Consultant2005 – 2007
Clients included Chap's Ralph Lauren, CB Sports and Lucky Brand Jeans.
Design Director
Michael Kors2003 – 2005
I was Design Director for the Men’s Michael line, considered the largest launch of its kind at that time.
