Lauren Harchut

Product Manager II, Retention

2024 – Present

Product Manager I, Retention

2023 – 2024

Product Marketing Manager

2021 – 2022

Own the new product launch process across all departments and coordinate cross functionally on product launch and development. • Create go-to-market strategies and ideate development of new products within home goods, apparel and beauty • Create product launch templates incorporating cross functional groups and streamline product launch efficiency • Train marketing and support teams on product specifications, launch tactics and sales strategies • Inform retail pricing strategy by analyzing logistics, vendors, and shipping to determine overall product costs • Create master documents for products with bill of materials, shipping protocols, marketing assets, FAQs and spec sheets

Marketing Manager

2021 – 2021

Product Operations Manager

2019 – 2020

Progressively promoted to leadership positions during rapid growth of this consumer goods startup. Leveraged production expertise to improve and simplify key business strategies throughout the organization. • Led and tracked sprint planning projects in partnership with Product Managers and Design Engineers to improve metrics relating to cash collection, measurement accuracy, customer engagement, and production expenses • Created and launched an at-home try-on program with customer journey, custom measurement chart, sample products, instructions, and webforms which increased customer conversions by 80% and doubled measurement accuracy • Simplified and streamlined customer experience, earned trust, and improved conversions by rethinking and addressing emotional barriers to fitting and purchasing a once-in-a-lifetime gown sight unseen • Improved product development roadmaps by working directly with product managers to integrate customer data into changes to design, production and sales processes • Performed A/B testing and overhauled content strategy which increased online conversions by 15% • Collaborated with C-Suite and Buyers to optimize vendor relationships, mitigate financial risk and minimize costs

Design Manager

2019 – 2019

Promoted to cross-functional leadership position with responsibilities for overhauling and standardizing the design process. • Managed a team of 10 skilled designers in concept planning, customer interactions, and meeting KPI goals. • Utilized KPIs across the organization to standardize processes, align teams, and track performance • Streamlined department procedures including special order processing, concept planning, and customer interactions • Ideated and implemented process changes across the company to shorten design time and improve product quality

Design Operations Specialist

2018 – 2019

Managed 200+ clients simultaneously. Reviewed and confirmed custom gown designs, developed tech packs, and coordinated production with technical designers and manufacturers in China.

Customer Experience Manager

2018 – 2018

Promoted for an exceptionally clear understanding and developing and delivering outstanding client service programs. • Managed and trained team of 10+ Customer Experience Associates on handling introductory phone calls • Set KPIs and metrics for the team, and analyzed response data to improve sales strategies

Customer Experience Associate

2017 – 2018

Joined rapidly growing startup in a highly versatile role working directly with brides, conducting design consultations, cutting fabric, copywriting and managing Pinterest account.

Marketing Intern

2017 – 2017

Wrote and edited blog posts to be used on company website and magazine articles.

Merchandise Coordinator

2017 – 2017

Merchandised various brands in large department stores such as Nordstrom, Bloomingdales & Macy's.

Merchandise Coordinator

2017 – 2017

• Merchandised Nike Jordan Flight 23 location in the Bay Area • Traveled to various Nike Jordan Flight 23 locations to help merchandise for store openings

Styling Assistant

2016 – 2017

• Work with head celebrity stylist, Mary Gonsalves Kinney, assisting with closet edits, day-to-day styling, and special event styling for our clients • Assisted with styling clients for Oscars and Met Gala • Organize client wardrobes as well as provide opinions and wardrobe selections • Shop at a variety of luxury, designer stores to select a variety of options for the clients as well as assisting with the picking-up and returning of items • Promote company through handling of social media platforms such as Twitter, Facebook and Instagram

Styling Intern

2015 – 2016

• Work with head celebrity stylist, Mary Gonsalves Kinney, assisting with closet edits, day-to-day styling, and special event styling for our clients • Organize client wardrobes as well as provide opinions and wardrobe selections • Shop at a variety of high-end, designer stores to select a variety of options for the clients as well as assisting with the picking-up and returning of items • Promote company through handling of social media platforms such as Twitter, Facebook and Instagram

Marketing Associate Intern

2014 – 2015

• Responsible for a variety of different projects involving social media and marketing to bring the company more publicity • Wrote blogs multiple times a week regarding the latest trends and designers as well as major fashion events such as New York Fashion Week and Miami Swim Week • Worked on a newly built mobile application for the company designed for smart-phone users and assisted with marketing and social media, mainly running the Instagram platform for the promotion of the application

Brand Representative

2012 – 2013

• Worked as the greeter in the front of the store to draw customers in and assisted with selection of merchandise • Earned a “Justice Heart” within the first two weeks by assisting a customer with a purchase of over $800 in merchandise • Worked throughout the different areas of the store assisting the customers and assisting coworkers

Bachelor of Science - BS

2017

Master of Arts - MA

2017 – 2019