Anne Hinman
Brand Builder · Wild Tribute
Sheridan, CA
In My Own Words
I specialize in creating strategies for marketing campaigns that generate results through targeted differentiation, and creating emotional branding that appeals to ethos, pathos, and/or logos. My priority is to provide a seamless, captivating voice across vital marketing channels that engages target audiences, ultimately increasing customer lifetime value.
On a personal note, one my favorite activities (and considered a personality trait) is trail/ultra running. Better put – I am one of those crazy people who enjoys hours of running on a trail with a pack full of food. I find I am happiest outdoors, and encourage others to explore whatever terrain they find themselves in.
Work Experience
Marketing and Social Media Coordinator
Wild Tribute2023 – 2024
●Craft and oversee targeted storytelling campaigns across various platforms ensuring alignment with our brand strategy and engaging our audience effectively ● Spearheaded and executed comprehensive integrated marketing campaigns, resulting in a remarkable 9% increase in social media following, showcasing adeptness in fostering online community engagement. ● Successfully drove a 23% growth in email revenue and a substantial 26% expansion of the email subscriber base, highlighting a strategic approach to email marketing and audience outreach. ● Lead strategic coordination of giveaways, campaigns, and events, spearhead the brand ambassador program, and stay at the forefront of digital marketing trends and best practices
Community & Content Manager
Only Co.2020 – 2023
Curate and manage platform-specific storytelling social campaigns tailored to client audience across all platforms; Facebook, Twitter, LinkedIn, Instagram, Youtube, and TikTok ● Serve as the voice of the brand; building consumer-centric relationships ● Conduct post-campaign performance reports, including recommendations based off of KPIs across multiple channels ● Produce and oversee long term and ad-hoc projects; completing over 100+ digital media campaigns and manage individual budgets (Meta, TikTok, Streaming Services, Spotify)
Education
Master of Business Administration
Durham UniversityBA in Communication
University of WyomingProjects
Portfolio
https://annehinman.my.canva.site/portfolioTo learn more about me, and explore samples of my work, I invite you to explore my portfolio .
Interests
Skills
Industries
Connections
Trevor HansenLooking For New Opportunities - Experienced Operations /Sales Backcountry Guiding
Mark SperlingCo-Founder / CEO
Summer SmethurstFreelance Consultant
Chad MacKenzieDirector Of Marketing
Preston SierraCREATIVE DIRECTOR | DESIGNER | MARKETER | CONTENT CREATOR
Jake MaasSr. Corporate Social Responsibility & Digital Tools Analyst