Todd Engstrum
Huntington Beach | United States
Skills
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Interests
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Industries
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Activity
Work experience
Reeds Ginger Brew Inc
Marketing Manager | 10/2009 - 06/2019
-Promoted to Sales Operations & Marketing Manager
-Over see all marketing & promo events involving Reeds brands
-Manage all Social Media platforms (Instagram, Facebook, Twitter)
Jones Soda Company
Regional Sales Manager (Southern California) | 04/2008 - 10/2009
-Oversee sales & distribution for the Southern California market.
-Develop an annual business plan for the Southern California market to increase sales from prior YTD.
-Manage a team of 10 sales reps in the Southern California market.
-Conduct sales presentations for chain grocery as well as independent accounts at a headquarter level.
-Manage multi- distributors in the Southern California market.
7Up/Snapple Bottling Group
Area Sales Manager | 01/2006 - 04/2008
-Re-organized sales division, re-established team goals, and ensured excellent customer service. Increased 2006 sales by 7.9% from prior year on total volume on all CSBG products 7Up, Snapple, Monster Energy and Fiji Water).
-Created annual business plans; projected volume; managed labor and operating budgets.
-Gathered and analyzed Nielsen and IRI data using Excel, Microsoft Word and Power Point Programs to identify market trends.
-Monitored retail execution and address sales/service opportunities with Account Managers.
Education history
California State University
M.S.
