-Promoted to Sales Operations & Marketing Manager
-Over see all marketing & promo events involving Reeds brands
-Manage all Social Media platforms (Instagram, Facebook, Twitter)

Marketing Manager

-Oversee sales & distribution for the Southern California market.
-Develop an annual business plan for the Southern California market to increase sales from prior YTD.
-Manage a team of 10 sales reps in the Southern California market.
-Conduct sales presentations for chain grocery as well as independent accounts at a headquarter level.
-Manage multi- distributors in the Southern California market.

Regional Sales Manager (Southern California)

-Re-organized sales division, re-established team goals, and ensured excellent customer service. Increased 2006 sales by 7.9% from prior year on total volume on all CSBG products 7Up, Snapple, Monster Energy and Fiji Water).
-Created annual business plans; projected volume; managed labor and operating budgets.
-Gathered and analyzed Nielsen and IRI data using Excel, Microsoft Word and Power Point Programs to identify market trends.
-Monitored retail execution and address sales/service opportunities with Account Managers.

Area Sales Manager

Todd Engstrum is a Marketing Manager at Reeds Ginger Brew Inc in Huntington Beach, CA.

Todd Engstrum — Marketing Manager at Reeds Ginger Brew Inc

Todd Engstrum

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Education history

California State University