
Activity
Work experience
San Diego Zoo Global
Senior Designer | 03/2010 - Current
UI/UX Web Designer with focus on bringing an updated look and feel, as well as up-to-date functionality, to the websites of an established, internationally renowned Zoo and Wildlife Conservation institution.
Site redesigns and art direction include: San Diego Zoo (http://zoo.sandiegozoo.org); San Diego Zoo Safari Park (http://www.sdzsafaripark.org/); San Diego Zoo Animals (http://animals.sandiegozoo.org/); San Diego Zoo Global (http://www.sandiegozooglobal.org); as well as San Diego Zoo's ecommerce site, Shopzoo (http://shopsandiegozoo.com).
Designed the online version of ZOONOOZ magazine (http://zoonooz.sandiegozoo.org)
Creates banner ads, email templates, and heroes for the above sites, as well as San Diego Zoo Kids (http://kids.sandiegozoo.org).
Involved in Zoo exhibit design and supporting campaigns: Africa Rocks,Tiger Trail, Panda Trek
Charlotte Russe
Web Designer | 02/2008 - 03/2010
Responsible for the layout, visual appearance of and frequent updates to charlotterusse.com, as well as the creation of bi-weekly email marketing blasts, interactive Flash based site content, and online ad banners . I utilized my graphic design skills, technical and marketing knowledge and experience to create compelling fashion oriented web visuals. Daily collaboration with both the Marketing and e-Commerce teams to conceptualize, visualize, and execute multi-platform campaigns, including online viral contests, web videos, and social networking.
Worked with the company's Human Resources department to redesign Charlotte Russe's Monster.com template to better fit the company's culture.
Redesigned the company's e-commerce site to bring a more fashion-forward, trendy look and feel to the fast fashion retail site.
Emitations
Lead Graphic Designer | 07/2006 - 02/2008
Brand development, web site graphics, web site UI and maintenance. Design and html/ CSS/ javascript coding of e-mail marketing campaigns (newsletters and email blasts). Print project design: catelogues, postcards, coupons, business cards, etc.
Maintained the website with product, image, and content. Worked directly with marketing manager and team members (including design interns) to review, develop and design online and offline promotional advertising campaigns. Provided product specifications and descriptive copy of new jewelry arrivals which were then published on website.
Prepared high resolution jewelry images which were sent to outside media, including fashion magazines for editorial stories like Instyle and Glamour Magazine.
Education history
University of California, San Diego
Bachelor of Arts (BA) | 1999 - 2002



