Scotty Barth

Director of Global Wholesale at WANDRD
Salt Lake City | US

Skills

  • Marketing Strategy
  • Market Research
  • Competitive Analysis
  • International Marketing
  • Marketing
View all

Interests

No information

Industries

No information

HomeSummaryActivityProjectsWork experienceEducation historyConnectionsCompanies

Summary

Activity

Work experience

WANDRD logo

WANDRD

Director of Global Wholesale | 06/2024 - Current

Moment logo

Moment

Director of Wholesale | 10/2022 - 06/2024

- Directed the global wholesale business and expansion for 4 brands - MOMENT, Long Weekend, Module 8, and Lab22 - each with their own unique brand identities, product lines, distribution & wholesale partners, market strategies, customer demographics, etc. - Created & implemented market strategies and operational guidelines, increasing efficiency and effectivity - Increased the global wholesale network of each brand by 3x through new wholesale partnerships - Increased wholesale revenue by 186%
Gura Gear logo

Gura Gear

Branding & International Sales Consultant | 12/2023 - 06/2024

- Initiated the expansion of Gura Gear's international wholesale network by establishing distribution partnerships in Europe and Southeast Asia - Further developed Gura Gear's brand identity by determining the brand's Core Values and defining each of those values - Created & implemented an entirely new multi-tiered wholesale pricing structure - Drafted a comprehensive set of operational guidelines for wholesale business development - Designed the layout, style, direction, and copy of wholesale sales/marketing collateral
Boundary Supply logo

Boundary Supply

Director of Global Business Development | 11/2020 - 10/2022

• Transformed the business by building a scalable international distribution & wholesale structure. • Created all internal & customer-facing policies, procedures, processes, agreements, and guidelines, such as: • Pricing structure, Dealer MAP Policy • Financial & product forecasts • Operational standards & processes • International distributor agreements • Entirely new & scalable SKU system, packaging, labeling, logistics standards & guidelines • Marketing & branding guidelines ◦ Established distribution in 60+ countries ◦ Directly managed & supported all distributor & wholesale partners
Pentad Properties Inc. logo

Pentad Properties Inc.

Associate Broker | 07/2016 - 11/2020

• Brokered a variety of commercial lease agreements in multiple channels, such as: ◦ National restaurant chains ◦ Industrial ◦ Office • Designed & executed marketing campaigns
ExpertVoice logo

ExpertVoice

Partnership Account Manager | 06/2015 - 06/2016

• Collaborated with the company's largest partner organizations to design & execute strategic campaigns to increase membership engagement with platform • Designed analytical methodology to identify organizations with the greatest potential for significant membership engagement & contribution
Vünder Sports Network logo

Vünder Sports Network

President, COO | 10/2012 - 10/2015

Sports, redefined. Vünder Sports offers our consumers the best in aggregated action sports content, allowing you to the vü the world of sports how you want. We offer the highest quality videos, from feature length films to live events. Vünder Sports is committed to providing high quality entertainment without sacrificing quality in the name of quantity.
Stephen Wade Auto Center logo

Stephen Wade Auto Center

Chief Marketing Officer | 11/2014 - 05/2015

• Redesigned brand image & public presentation (logo, website, all branded materials) • Recreated & updated marketing strategy to increase demographic reach & relevancy • Created marketing guidelines to improve & align all marketing output for all dealerships under the umbrella • Sponsored local charities, public events, sports teams, small businesses, etc.
Skullcandy Inc. logo

Skullcandy Inc.

International Manager - Business Development and Marketing | 01/2014 - 11/2014

Increasing global brand alignment by working closely with each of our international subsidiaries located in Switzerland, Japan, Canada, Mexico and China.
Skullcandy Inc. logo

Skullcandy Inc.

International Business Development - Latin America/Canada | 12/2010 - 01/2014

Azul Airlines logo

Azul Airlines

Marketing | 01/2010 - 06/2010

Pentad Properties Inc. logo

Pentad Properties Inc.

Marketing Specialist | 07/2003 - 01/2009

Education history

University of Utah logo

University of Utah

BA | 2008 - 2011

Connections

Max Guy profile background
Max Guy profile photo

Max Guy

International/Canada Sales and Marketing Support
Vissla

View all