Scott Baldwin

• Assisted in the restructuring of the national in-house sales team consisting of 20+ individuals • Identified, interviewed, hired, trained, and mentored new staff • Established and implemented new policies and procedures designed to strengthen customer relationships • Resolved conflicts and coordinated sales efforts between in-house sales team and outside sales representatives • Achieved business process improvement through the utilization of sales tools including SAP, B2B, and Salesforce.com • Directly responsible for policy and management of East Coast, Caribbean, and Puerto Rico in house sales team who maintain and execute entire order file for over 1,500 specialty accounts carrying the Quiksilver, Roxy, and DC brands

• Managed all operational aspects of brick and mortar and on-line storefronts • Budgeted and bought 90% of storefronts inventories • Managed inventories so as to achieve reductions ranging from 10% to 25% • Increased profit margins 5% to 15% • Negotiated affiliate presence with all relevant manufacturers who maintain on-line affiliate programs • Directed all branding and marketing opportunities • Established and guided all merchandising efforts • Managed the efficient flow of all the inbound and outbound product • Implemented programs designed to enhance customer service • Responsible for sales staff of 20+ individuals

• Directed day to day business of two high volume retail storefronts • Developed and executed policies and procedures designed to streamline stores efforts and build business efficiency • Developed and established alternative advertising concepts • Received all incoming merchandise • Sold product