Rick Randall
Principal · Green Mountain Sales
Morrisville, VT
In My Own Words
As a Sales Professional, I've held roles from management to territory representation. Sales is a chosen profession, so it's not just a job and I take that approach with each opportunity in my career I've had from technical, corporate sales to product sales in the bicycle, ski and outdoor industries.
Work Experience
Principal
Green Mountain Sales2023 – Present
Independent sales representation in New England managing sales growth and support for current and prospective brand partners. Brands currently represented include: Marin Bikes, Madshus, Boulder Gear, Maloja, G-Form. Supporting Head / Tyrolia as well.
VP of Sales - US
Julbo Eyewear2021 – 2023
Managed all of Julbo's sales in the United States working with our US team and HQ in France to align sales (wholesale/e-commerce) marketing (events, sponsorships, athletes, etc...) and product development to best meet our needs and goals in the US (as well globally) in the sun and snow product categories.
National Sales Manager
Julbo Eyewear2020 – 2021
Overseeing all sales efforts for Julbo in the US and managing our independent rep force. Developing and executing sales programs and strategies for growth in new markets beyond our current channels.
New England Sales Rep
Orage Ski Apparel2017 – 2019
Was able to re-grow distribution for the the brand in New England, as it had fallen off in years and only had 4 retailers. Was able to add 12 new doors in 2 seasons to help get the brand pointed in the right direction.
New England Sales Rep
Salewa NA2016 – 2018
Managed Dynafit, Salewa and Pomoca sales in New England and NY
Northeast Sales Rep
Icelantic Skis2016 – 2018
Was responsible for sales and field marketing activities for the brand in New England and NY. In my first year with the brand, I was able to grow distribution and help the brand regain market share and finished the season with the most growth by volume of any of the territories in US and Canada.
Sales Rep
Kali Protectives2012 – 2017
Helped grow the distribution for the bike helmet and protection brand in Upstate NY and W. PA, as it originally had zero market presence and required some commitment and hard work.
