Rebecca Cleaton

• Created and Implements strategic costing based off of strategic factory sourcing for competitive costing quote to achieve target margins and financial goals. • Partnered with factories to increase efficiencies and reduce labor and overhead through manufacturing initiatives while communicating back to design and development teams for future knowledge and reduce re-work. • Joined the Product Creation Cross Functional Team to partner up with key groups on creating better transparency on developing and distribution of cost trackers, commodity trackers and costing/financial reporting. • Created charts and reports for metrics to be used to gain better visibility and greater transparency during key milestone meetings such as line reviews, QBR's and yearly reviews. • Created a fully functional Material Library for design and development teams from the ground up while working on a material and vendor consolidation with all of our factory partners. • Worked with design and development teams to

Consistently assess vendor base, researches and sets up new ones, travels to factories as needed. Manages product life cycle and communicates internally time and action plan based on development calendar and coordinates with cross functional teams to ensure tasks are performed on time and product delivery dates are met. Pro actively trouble shoots issues regarding, but not limited too, cost, feasibility, construction etc. Assist design team with creating tech pack and designs, owns tech pack updates after design handoff all the way until production is started. Builds, inputs, and maintains ROKA’s PLM system with current colors, bill of materials, costing, and other elements needed to successfully develop our apparel products. Manages hand off of the complete Tech Pack (incl. Sketch, Artwork(s), BOM, Patterns, etc.) and ensures it is understood by factories. Ensures timely development of prototypes and counter samples, strike-offs. Negotiates and tracks cost submit from factories at each stage of development and aims to achieve specific margin goals set by PLM, communicates regularly on progress. In conjunction with the Merch team, maintains product specifications for catalog, and on-line launches. Keeps Development Manager and PLM updated on the status throughout the development process.

• Supported the development of customer driven assortment plans for assigned area Identified and shopped competition to make product recommendations • Maintained knowledge base of industry and competitor market trends as it relates to their assigned business area • Executed sales, margin and inventory plans for assigned product category • Analyzed sales trend, key items, vendor profitability and aged inventory to make recommendations for driving improved performance • Co-coordinated with Marketing team on trade show event planning and design.