In my own words
— NatalieI am a detail-oriented and positive individual specializing in social media strategy and content production for social media and marketing channels.
I love working in team and leadership settings where I can problem solve and drive creativity. I am patient and adaptable, I strive to absorb as much as I can in order to grow.
Trajectory
Mar 2021 — Now
Social Media Marketing Manager · Sports Research
Create image, video, graphics and written content across diverse social platforms capturing brand's values and messaging.
Schedule and plan social media content regularly and for major brand campaigns.
Collect and analyze market research data and report analytics on a monthly basis. Compare metrics to other brands in the landscape to develop new content strategies.
Build out ideation for social content and assign
deliverables and due dates to content creators to align with campaign timelines.
Collaborate in ideating and creating marketing materials including email and SMS campaigns which consistently performed above benchmark.
Dec 2019 — Mar 2021
Customer Experience Lead · Sports Research
Worked directly with all department leads including Wholesale, Purchasing, Warehouse, Social Media Marketing and Creative to learn all facets of the business.
Made crucial decisions regarding department policy and procedures using intuition and ability to think on my feet to deescalate matters in unprecedented situations brought on by pandemic inventory delays.
Monitored anaytics to track and evaluate team performance and overall customer satisfaction.
Aug 2019 — Dec 2019
Customer Experience Specialist · Sports Research
Kickstarted company blog writing and developing weekly posts used as marketing materials. Created content ranging from recipes, workouts, interviews and relevant articles.
Established strong relationships with customers and within the community through telephone, email, and direct message communication in order to increase retainment and customer loyalty.
Activity
Education history
Colorado State University
Bachelor of Science | 2015 - 2019
