Matt Seroka

PolarPro is a leader in the professional photo and video industry producing top-tier filter glass and innovative accessory solutions. In my role I helped build the current brand identity into the successful industry stronghold it has today, while also being responsible for the following: • Website design (index, product pages, etc) • Led a small team of designers (graphic + UI/UX) • Assisted engineers with branding placement/design assets for products • 3D product renders in Keyshot + final polish in Photoshop • Packaging design • Video editing, color grading, and motion graphics • Product photography, both lifestyle and in-studio • Marketing emails (design and copy) • Worked w/ engineers on multiple products throughout the design process

Duties included tuning and repairing skis and snowboards, as well as conducting leases and rentals.