Lila Meesseman-Bakir
Education and Technical Coordinator · USA Synchro
Balboa Island, CA
In My Own Words
Marketing Professional with experience in project and event management, PR, athletics and entertainment. Expertise in sports marketing, strategic communications, and events. Strengths in managing budgets and building relationships. Olympian with great leadership qualities, well-versed multi-tasking, detail oriented, creative problem solver and proven team player. Technically proficient in Microsoft Office, Adobe Suite, WRIKE project management tool. Bilingual French-English. Available to travel.
Work Experience
Education and Technical Coordinator
USA Synchro2013 – Present
Organized Senior Nation Team (plan and overview travels, training camps and competitions), planned events for USA Synchro, developed new marketing, and communication strategy.
* Marketing strategy development * Sponsor prospecting * Help set up the Juniors / Senior squad in the Bay Area * Personal Assistant to the new head coach of the Olympic Team
Orchestrated New Outfit Sponsor to USA Synchro resulting in increased financial support. Supported creation of 2013 3-day coaches’ seminar, prepared videos (10,000 views in less than week) and presentations, resulting in seminar success and increased coaching performance.
SR Sports Marketing Coordinator
Speedo USA2014 – Present
Marketing Department liaison with PR agency * Coordinate athlete/event PR * Communication of Speedo editorial and PR to sales staff, athletes, coaches, accounts * Coordinate department and athlete input to PR agency
Department Support * Work closely with all members of the Sports Marketing and Team Sales Departments to assist with special events, tradeshow, projects and other marketing initiatives * Work with accounting to administer tracking of purchase reqs, invoice management and contractual payments * Administrative responsibilities in support of all Sports Marketing and Team Sales Department projects and personnel * Assist Sports Marketing Representatives with calls, emails and misc projects as they travel
Event Support * Administrative responsibilities in support of tradeshows, meets and clinics * Assist in coordination of promotional and event programs with team dealers
Performer (Synchronized Swimmer)
Wynn Show Performers2010 – 2013
Performed 1331 shows at Mobil 5 Star, AAA 5 Diamond venue and supported show promotion by taking part of Public Relation Events.
* Performs 10 shows a week * ?Participated in Public Relations events such as Latin Grammy Awards 2010, Black and White Party for AFAN Las Vegas 2012 * Hired as a relocation agent to integrate new cast members
Organized audition in France resulting 6 excellent new performers to enhance show. Translated during training sessions and helped new performers to relocate successfully. Rewarded “Employee star of the quarter” as result of outstanding performance.
Creator and Manager
Lila's Vegas2012 – 2013
Organized visitor vacations, planned events, and shared information for expatriates: housing, transportation, and recreation.
* Concept developer of all marketing tools (logo, business cards) * Manager and creator of social media sites (website/Facebook) * Travel Advisor and Coordinator for vacations in Las Vegas and surrounding areas * Organisation and Event planning
Organized successful vacations for groups, families and friends resulting in increased revenues.
Marketing & Communication Coordinator
Las Vegas Water Beauties2012 – 2013
Created and developed all visuals (website, business cards, social media), organized marketing strategy, and planned events (photo and video shoot, shows, special events).
* Communication advisor with possible partners, sponsors and clients * Organizer and Manager for special events
Established partnerships with swimsuit and cap brands resulting in increased equipment support. Increased social media exposure of brand by reaching 1,000 likes on the Facebook in less than month. Signed cover of famous American Magazine, resulting in increased numbers of contract signed.
Training Camp Organizer
French Federation of Swimming2010 – 2012
Organized annual training camps, created functional scheduling, hired trainers on site and planned recreational activities for team members.
* Travel Manager for hotel, restaurant, car rental and training facility reservations * Researcher and coordinator for trainers in relation with the needs and goals of their regular training staff * Aquired show tickets for the athletes through network connections
Negotiated prices allowing federation to stay within budget and increase enrollment opportunities. Hired new dance teacher for team responsible for helping establish stronger swimmers. Organized two successful training camps resulting in increased performance.
Elite Athlete in Synchronized Swimming
French Federation of Swimming2001 – 2010
Accomplishments with the Senior National Team 2009, Finalist, World Championships Team and Duet, Rome, Italy 2008, Olympic Games Finalist, Duet, Beijing 2008, Finalist, European Championships Team and Duet, Eindhoven, The Netherlands 2007, Finalist, World Championships Team and Duet, Melbourne, Australia 2006, Finalist, European Championships Team and Duet, Budapest, Hungary 2005, Finalist, World Championships Team and Duet, Montreal, Canada
Intern as an event coordinator
French Federation of Canoe-Kayak2010 – 2010
Auditioned candidates for organization of the world championships, organized Canoe Sprint World Cup in Vichy, France, and managed event budget.
* Finance Organizer for event expenses * Direct Marketing developer
Created chart of requirements for city candidates for organizing competitions increasing productivity. Resolved issues during World Cup resulting in successful participant experience. Selected city to represent France for International Federation resulting in France hosting 2015 World Championships
Synchronized Swimming Coach
Cercle des Nageurs Noiséens2006 – 2009
Coached synchronized swimming beginners from the age of 7 to 14 year old. Organize and schedule training sessions Design and organize annual Synchronized Swimming Show for the club.
