Liam Moffat
Brand Manager · Seadon LLC
Oxnard, CA
In My Own Words
Dynamic and well-rounded professional demonstrating success in managing the Sales, Marketing, Brand, and Team Manager ofa national branch within a global company. Manages and supports all American retail locations; Full Life-Cycle. Ability to develop long-term relations with many key retailers, athletes, and distributors for effective promotion of the brand and its national image. Fully capable of supervising and developing a team of professionals to represent the brand on regional levels to convey the brand message successfully.
Work Experience
Brand Manager
Seadon LLC2023 – Present
- Sales Manager: Interviewed, hired & managing Seadon's US sales representative team of 8 people. - Account Manager: Created and maintained successful relationships with key retailers - Partnership Manager: Tasked with finding lucrative business relationships and partnerships - Budget Management: Effective use of funds to promote the brand in several areas - Operations Manager: Ensure on-time delivery for all US customers
Brand Manager
Flux Bindings2019 – 2023
- Sales Manager for United States - Athlete / Ambassador Manager for North America - Marketing & Brand Manager for United States Develop and implement national brand strategy to align with global image Brand direction, voice, and storytelling in line with other categories Budget Management to build effective exposure across all media channels Seasonal Product Line Rollout Manager - Operations Manager: Ensure on-time delivery for all US customers - Customer Service Manager for all US customers/accounts
Sales and Operations
Flux Bindings2017 – 2019
Coordinates operations for over 300 accounts and 10 regional sales representatives throughout North America Maintain all accounts after close of sale and service these accounts thereafter Increase account base by engaging with key personnel and buyers at regional sales shows Serves as day-to-day account contact responsible for managing relationships and maintaining them Builds/creates sales strategies and proposals that significantly increase revenues by 25% annually Develops programs, events, and activities that promote brand awareness Grants credit terms and analyze financial statements for qualifying accounts and vendors Coordinated the receiving and shipping of inventory for all of North America while managing warehouse personnel to ensure on-time/ accurate deliveries
Head Snowboard Technician, Sales Associate
Satellite Boardshop2015 – 2017
In charge of all repairs of snowboards and skis for Satellite Boardshop in Boulder Colorado. Top Sales Associate and key holder.
Education
Projects
Ridge Project
https://www.youtube.com/watch?v=w5ZOlQ2ripEWorked with Snowboy Productions to create a week-long, content creation, snowboard event in Wenatchee Washington.
LowTide
https://www.youtube.com/watch?v=rTxtpmpXaes&t=158sWorked with Snowboy Productions to create a week long, content creation specific, snowboard event sponsored by Flux Bindings.
