Lauren Beck
United States
Skills
No information
Interests
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Industries
Lifestyle
Skate
Snow
Surf
In my own words
— LaurenExperienced Art Director / Package Designer / Graphic Designer with a demonstrated history of working in the beauty industry.
Skilled in executing high-level photoshoots, prop-styling, photo retouching, packaging design, email marketing, typography, photography and brand identity. Proficient in the Adobe Creative Suite, including Illustrator, Photoshop, InDesign, Premier, and Lightroom. Studied at the Art Institute of California - San Diego, graduating with a Bachelor of Science in Graphic Design.
Trajectory
Jul 2021 — May 2022
Senior Lead Design · CREATIVE BEAUTY Inc
Launched Pley Beauty under the Creative Beauty Inc. umbrella. Was
responsible for executing package design, organizing and executing all
product photography shoots including product styling. Helped implement all
model photography, web shots and larger campaigns including still
photography and video production. Merchandised the Pley Beauty website
and maintained general web design and art direction. Assisted and supported the Creative Director on all design collateral.
Jul 2019 — Jul 2021
Creative Director · WLDKAT
Co-founded, branded, and launched WLKDAT Skincare in 2020. Was in charge of all creative outlets including branding, package design, web
design, merchandising, email design, photography, styling and all social
media assets. Assisted with the brand launch on ulta.com and all areas
leading up to Target launch.
Mar 2010 — Jun 2019
Director of Product Development · URBAN DECAY COSMETICS
Lead package designer, 9+ years experience including overall art direction,
technical layouts and on-site press checks. Lead overall concept design,
execution and regulatory approvals. Managed design team, worked directly with photo retouchers and photographers on studio shoots while art directing
and styling product, organized assets and delivery.
Activity
Education history
The Art Institute of California
Bachelor of Science


