Lana Kaynova

Lana Kaynova

Manager of Innovation and Execution · Macy's

Encinitas, CA

In My Own Words

Manager, Innovation & Execution - Leased Businesses •Macy’s • Jun. ‘18 – Present New York, NY
-Managing a portfolio of 15 leased vendors generating $330M in sales across multiple categories
-Maintaining structure and terms of existing relationships, Providing notice to Leased Merchants on upcoming
renewals and insight on contractual responsibilities
-Acting as a first-level contact on store operations and related issues: staffing, asset protection, logistics, Human
Resources, etc.
- Identifying opportunities and driving integration of leased businesses into existing/ future Macy’s strategies
(omnichannel capabilities, selling/ clienteling tools, operational and logistics enhancements, etc.)
-Collaborating with internal and external partners; facilitating communication on all project needs, developing
agendas, scheduling relevant meetings and publishing recap with action points and owners
-Partnering with Leased Merchants to identify key priorities for leased partners, anticipate business needs for set
up and long-term success, and develop and manage an implementation plan to ensure that deliverables are
achieved
-Received “Bright Spot” award for driving business forward in November 2018

Work Experience

Manager of Innovation and Execution

Macy's

2018 – Present

Associate Buyer

Gwynnie Bee/ Caastle

2017 – 2018

Buying Intern

Diane von Furstenberg

2017 – 2017

Merchandising Assistant

GAP

2017 – 2017

Planning Intern

Hanky Panky

2017 – 2017

Data Analyst/ Associate

Mu Sigma

2015 – 2017

Education

A.A.S.

Fashion Institute of Technology

2017 – 2018

A.A.S.

Bachelor's of Science

Texas A&M University

2010 – 2014

Bachelor's of Science

Industries

Fashion

Connections

Companies I Follow

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