Kirsten Schertzer

Took store from -10% YTD to -5% in Dec ‘22 Completed 200+ cartons of shipment that had been there since April ‘22 Outreached & recruited an entire new staff within 30 days Toured CA stores with CEO, Director of Retail & all Buying team Merchandised & opened new store in South Carolina in Aug ‘22 Conducted inventory with over 10K of units Managed 2 stores (Carlsbad & San Clemente) over 60 days between Oct-part of Dec Interviewed, onboarded, trained 4 members of the management team including store manager Completed schedules, payroll, events, and shipment Worked alongside Area Manager and built strong communication Attended Outlet Mall meetings to provide thorough feedback Pushed for store remodel to increase store ascetics to look premium Worked outside the box to increase sales during holiday season Promoted & trained 3 associates to management Increased store moral with an upbeat, positive, & motivational attitude

+52% increase from retail store goal within the first 90 days during a global pandemic Opened Brixton’s 1st brick and mortar in all of North America Developed & implemented store’s policies, training guides, protocols, and all templates Partnered with HQ to get an Shipment & E-Comm Returns cadence and protocols Collaborated with IT and Shopify Rep with Shopify/ Stocky training Create weekly PO’s for store based on prior week’s transactions Conducted merchandising strategies with mandatory 2 week merchandising cadence Presented on weekly calls to CEO & Executives about previous week’s business Communicated to Designers and Product Development team about product flaws & successes Conducted quarterly inventory for store inventory & completed variance sheets Arranged quarterly store meetings with Designers and Production for PK Continuous positive influence, high energy, and strong selling skills on a daily basis Trained and developed all managers and associates for new store openings Manage store’s Instagram, including adding, editing, creating content Constant communication with CEO to have store up to standards 1st Google Review – 5 Stars with a very positive statement

Achieved sales goals and objectives for all Luxottica sunglass brands assigned within territory Scheduled visit cadence for all 11 doors within territory determined by sales and/or priorities Developed strong working relationships with department managers and associates Trained store associates in large groups and individually daily to maximize Luxottica presence and drive sales Provided excellent customer service Ensured prominent placement for both men and women’s sunglasses within stores and executed brand standards of merchandising and signage Traveled to secondary market monthly to train, merchandise, & assist with in-store sales Hosted large selling events and consistently accomplished goal by 100% Assisted HQ with E-Commerce for multiple Luxottica brands

Supervised daily operations of the store and managed a team of 15 Increased sales profit margin within 60 days of becoming Store Manager Achieved retail sales goals in surf, skate, and fashion Team driven to complete store goals and tasks Developed weekly staff schedules, prepared payroll, interviewed, hired, and terminated employees Assisted with development and training of new POS system company wide Hosted specialty events/ grand opening parties Awarded Top Tier Seller companywide for the last 5 years Excellent merchandising displays at several Sun Diego locations Developed and managed Sun Diego’s Women’s Instagram social media page Developed standardized corporate documentation/forms