Kevin Dixon
VP of Innovation and Business Development
San Mateo | United States
Skills
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Interests
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In my own words
— Kevin: Insight > Action : Disruptive Innovation : Product Creation : Product Development : Product Stories : Material Development : Design Management : Sourcing : Go-To-Market Strategy : PLM/PLP
Trajectory
Dec 2014 — Now
VP of Innovation and Business Development · Standard Fiber LLC
SR VICE PRESIDENT, ESG INNOVATION & BUSINESS DEVELOPMENT (2022-present)
• Promoted to Sr. VP with ESG innovation, materials, and emerging markets.
VICE PRESIDENT, INNOVATION & BUSINESS DEVELOPMENT (2019-2021)
• Innovate and commercialize products, materials, supply chain, and processes.
PRESIDENT/FOUNDER, ALTERRA PURE (2016-2019)
• Launched subsidiary brand focused on higher end, aspirational consumers.
DIRECTOR OF INNOVATION (2014-2016)
• Innovate and commercialize materials and products for key brands.
Examples of Product Projects: Eight Sleep, Rumpl, Dreamcloud, Nectar, Saatva
Mar 2014 — Nov 2014
Category Director (interim/consultant) · Coolcore LLC
• Consultant and Interim Category Director for textile start-up with focus on sports medicine.
** Consulting Contract (start-up funded by Burch Creative Capital)
Oct 2008 — Feb 2014
Director - Global Apparel [Easton] · Easton Bell Sports
• Directed all aspects of Easton’s soft goods business with focus on baseball and hockey categories.
** Company sold to Performance Sports Group in 2014, brand now owned by Rawlings.
Jan 2007 — Oct 2008
Director of Product Marketing · McDavid Inc.
• Directed merchandising for apparel, protective apparel, accessories, headwear, and sports medicine.
** McDavid sold to United Sports Brands,
Jul 2001 — Jan 2007
VP / GM - Footwear · Tecnica
VICE-PRESIDENT / GM – FOOTWEAR: N.A. (2005-2007)
• Drove initiatives in North America for footwear brand of Outdoor and Winter Sports company.
DIRECTOR OF PRODUCT MARKETING – TECNICA FOOTWEAR (2001-2005)
• Directed Global product merchandising, design, and development for footwear collections.
** The Tecnica Group consists of the brands Tecnica, Nordica, Blizzard, Nitro, Dolomite, Rollerblade, MoonBoot, and Lowa
Jul 1997 — Dec 2000
Director Product Creation · Hanes Brands Inc./Champion-Duofold
PRODUCT CREATION - DUOFOLD (1999-2000)
• Managed a multi-discipline team in launching a new performance apparel effort licensed under the Ironman Triathlon brand targeted toward runners and training. (company sold to Hanes Brands in 1999)
DIRECTOR OF PRODUCT MANAGEMENT - DUOFOLD (1997-1999)
• Directed all aspects of market analysis & product strategy in revitalizing a brand with 100 years of heritage in the ski and outdoor industries.
Activity
Education history
Purdue University
BA | 2022 - 2022
University of New Hampshire
MBA | 2022 - 2022
