Jessica Rogers
Patagonia, Inc.
Santa Barbara, CA
Work Experience
Global Product Line Manager - Trail Running and Performance Baselayers
Patagonia, Inc.2016 – Present
Manage Trail Running and Baselayer categories
Product Line Manager - Global Basketball Apparel
adidas2014 – 2015
Promo Basketball - NBA, WNBA, and Dleague
Assistant Product Line Manager - Global Basketball Apparel
adidas AG2011 – 2014
Promo Basketball - NBA, WNBA, and Dleague
Product Line Coordinator
Keds2010 – 2011
• Managed and maintained Keds Sport and Grasshopper’s line plans, development plans, and costing documents to ensure an efficiently run product line • Evaluated product samples and communicated product revisions to factories and our development team in Asia • Assisted with market research and competitive analyses for upcoming product creation and development
Product Management - Apparel Contract
Saucony2010 – 2010
• Developed marketing strategies for effectively communicating product features and benefits for running apparel • Researched and managed creative behind new product launches and strategic marketing efforts • Assisted in preparing for S12 apparel product line development and launch
