Jake Wisse

Sales and Marketing Consultant to the Outdoor and Action Sports Industries, specializing in International Sales, European Expansion, E-commerce, National Account Management, Sales Rep Management, Brand Vision and Strategy, Experiential Marketing

Canoe, Kayak, and SUP paddles: Responsible for all aspects of sales, service, distribution, independent rep management, pricing, strategy, and budget of both brands world-wide. Managed 15 sales reps in US and Canada covering 1000+ specialty retailers, 5 National chains, 6 E-commerce specialists, and Amazon as a 3rd party marketplace with 2 FBA sellers. Major success in international expansion through fiscal representation in Europe, enabling a shift from the distributor model to a profitable direct to retailer model. Created 5 year vision and strategy for brand elevation through high end product development, inspirational and destination marketing via social media and sponsored athletes, and a robust e-commerce channel that responded to early adopters.

Independent Voice-Over actor for 25 years, specializing in product and branding videos, radio commercials, medical device training videos. Credits include: Aqua-bound Paddles, Bending Branches Paddles, Stohlquist Waterware, Blue Planet Gasoline, Wissota Marina, Academy for Film and Television (MN), Swell Watercraft, Power Top Counters, WCFW Radio 105.5 FM, Hamline University