Eric West

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Oakley Inc. - Global Marketing Specialist (Promoted from Global Marketing Coordinator) • Collaborate with other cross-functional teams within the organization such as Oakley’s training, operations, in-house creative agency, and sales on a variety of marketing initiatives. • Support and manage the development of tiered in-store campaigns and window campaigns by channel. • Manage the distribution of developed in-store marketing strategy to global contacts which includes pro-active, compelling marketing communications. • Collaborate with outside agencies to produce creative and effective window imagery and in-store materials/signage by channel and tier. • Work with a wide range of constituents in setting business priorities, foster cohesion and provide motivation to cross-functional teams. • Responsible for on-time delivery and monitoring of global TM efforts to ensure deadlines are met each quarter. • Cultivate and maintain strong vendor relations with proven experience in negotia

• Utilize InDesign, Photoshop and PowerPoint to design and update/resize department documents such as Creative Assets Deck, Visual Merchandising Guidelines, asset layouts and other various files. • Utilize my project management skills by maintaining various trade marketing projects such as the Global Promotional Items Program, Oakley headquarters office rebranding, and global email newsletter system. • Run inventory and budget reports in Excel which are communicated with Senior Directors, and collaborate within and outside immediate area on various marketing initiatives.

• Critical analysis of sales orders, allocation, inventory stock levels, and customer fulfillment through daily application of SAP. • Interact with sales at a detailed level in regards to orders, account administration, stock, and production matters. • Produce complex reports (pivot tables, filtering and functions) and distribute to departments for review while providing insight and trending data on a regular basis.