Eric Mendez

- Spearheaded new client acquisition efforts, expanding the customer base by 30% within 2 years through strategic outreach and referrals - Managed the full sales cycle from initial inquiry and quoting to PO procurement, and post-sale execution - Delivered $1.5M in annual revenue Served as primary point of contact from pre-sale through project completion, maintaining strong client satisfaction and retention

- Managed full sales cycle from quoting to PO acquisition and post-sale project management - Delivered $1M in annual sales - Collaborated with operations and the project manager post-sale to ensure timely delivery and/or installation

- Channel owner over all PADI web domains - Daily frontend management & updates of PADI.com and other company web domains - Development of SEO strategy for all properties along with the implementation, ongoing monitoring & optimizing that follows increasing metrics by 42% - Translation of PADI.com into over 26 languages

Fire sprinkler system testing, certification and repairs.

Recreated the custom website department. Interviewed qualified candidates for the department roles. Increased department revenue almost 800% by creating training material and delivered training on it; created product collateral for the marketing department; encouraging company wide sales for custom websites. Was able to reduce the development process time by over 50% after streamlining the work flow, shortening department SLAs and eliminating unnecessary development steps. Introduced a project management system to keep upper level management abreast of the department. Implemented all initial SEO into the websites and managed all ongoing SEO add-on packages when sold.

Lead SEM/PPC account manager for the reseller agency channel. Grew the reseller portfolio from $120K/monthly average spend to over $250K/monthly spend by showing on average an increase of 10% ROI on campaigns. Was responsible for the daily maintenance of campaigns which included keyword research, ad copy revisions, A/B testing & suggested landing page or website improvements. Provided weekly or monthly reports.

SEM/PPC account manager for the direct sales department in addition to the account manager for the reseller agency channel. Direct sales side responsibilities: Daily maintenance of ad campaigns including implementation of new keywords where needed, updating of ad copy, A/B testing and identifying any landing page or website improvements which would help to facilitate an increase in metrics. Reseller agency side responsibilities: helped created the reseller agency channel, created accounts within the internal system, structured the budget contracts for the campaigns, maintained all ad campaigns and provided reporting to agencies through daily/weekly/monthly KPI reports. Improved strategies for clients by analyzing campaigns and consulting with senior associates.

Started as a telephone sales rep making cold calls to Real Estate agents pitching an online web solution. After consistently performing as the number one sales rep, I was moved to the position of Direct Sales Manager where I was responsible for closing deals transferred by the telephone sales reps. Was responsible for a monthly sales quota, which was consistently beyond reached each month along with the training of the sales reps where needed. After honing my sales skills for a few years I took the position of Quality Assurance Manager where I was charged with account retention. After about 2 years I was asked to move back to the position of Direct Sales Manager.