Emma Black

Heading up the media department of the agency, which includes, print, digital and social media and being responsible for the following: Putting together advertising budgets for clients. Media buying for print (Newspapers, magazines, radio, PR spots). Constructing monthly social media plans depending on client needs. Social Media management of client portfolios. Setting up and monitoring of paid internet marketing (Google Adwords, Google Analytics, ReachEdge). Facebook & Instagram marketing Briefing the design team on weekly E-blasts needed. Proofing & sending out weekly E-blasts. Content creation. Website building & maintenance.

Bold Agency manages the setup and logistics for some of South Africa's biggest music events as well as providing innovative below the line marketing for a range of clients. I took charge of: Putting together sales pitches for new and existing clients. Conceptualization of events. Pricing and budgeting. Sourcing decor, venues, promoters, performers etc. Booking & managing promoters/event staff. Supervising set up and break down of events. Creating event running orders & production schedules. Artist/media liaison. Production management. Inviting media/influencers to events & product launches. Obtaining event permits. Booking venues & accommodation Compiling event debriefs.

Putting together sales pitches for new and existing clients Pricing and budgeting Sourcing decor, venues and promoters Supervising set up and break down of events

Day-to-day management and development of editorial content on social media platforms, including tweets, posts and discussions Building and maintaining content distribution network by way of social media channels General office work, running errands, sales support Update and maintain client and lead databases on Excel Update exhibition databases - finding and printing of latest floor plans and exhibitor lists on request Create and send out quarterly newsletter via Mail Chimp Writing of various blog posts Creating & scheduling paid campaigns Proactively look for new leads and update database accordingly Handover / debrief from sales appointments to production Managing SEO, keywords and Google Adwords

Day-to day management and development of editorial content on social media platform, including Twitter, Instagram, Facebook etc. Building and maintaining content distribution network by way of social media channels Update and maintain online store and website Packaging and shipping of orders E-commerce social media ad campaigns