Emily(Em) Schaefer

Creative Solutions | Design | Art Direction Make 'Em Happy is a result of identifying a desire to use my varied creative skills to inspire unique and beautiful solutions. While traveling and seeking new opportunities to collaborate with people around the world, I aspire to spread the mentality that what you do can make others happy and ultimately enable your own happiness. I provide freelance creative solutions providing services including graphic design, illustrations, social media content and digital design, website design, packaging and production design, environmental graphics, marketing design, branding, and creative copywriting. Clients include: 77Media, M1GT Audi Race team, Safe Sport, USA Baseball, Angie’s List, WebFX, Sport Graphics, American College of Education, FRENDS Headphones, Me & My Big Ideas, House of Sillage, Northeastern University

•Organized and executed fixture designs, large format graphics, and promotional table displays for domestic and international stores marketing Too Faced products •Initiated Concept Development for new market launches and expansions and international stores marketing Too Faced products •Collaborated with Visual Merchandising to develop designs for Travel Retail and free-standing store in London, UK •Guided design team and freelancers in execution of launch into German market and other seasonal launches •Served as key contact for Printers and Vendors to ensure schematic integrity and timeline fulfillment •Established design processes and guides to aid design team in more efficient execution

•Developed presentations for client campaign development, logos, and supporting graphics •Composed storyboards for client video concepts •Articulated design direction to clients

•Supported Marketing line of business creating graphics for B2C communication •Spearheaded illustration project to add environmental graphics to the Angie’s List campus •Created numerous corporate presentations for top executives •Assisted Email Marketing team with design direction and concepting resulting in increased CTR •Directed redesign of trade show booths for Event Marketing resulting in increased conversions at events •Awarded for best presentation as finalist of the Ideathon contest, proposing innovative contributions to the company

•Supported communication development and delivery to thousands of Cast Members throughout the Food & Beverage and Merchandise lines of business in Walt Disney World® Resort and Disneyland® Resort •Managed and designed monthly internal merchandise publication, editing copy and developing layouts •Partnered with key, high-level contacts outside the lines of business to gain input on projects and acquire approvals •Aided press team as a Disney Representative for the 2012 New Fantasyland opening •Created numerous corporate presentations for partners to pitch new ideas to top executives Partner with key, high-level contacts outside the lines of business to gain input on projects and acquire approvals •Maintained Professional relationships and managed work with clients who work remotely- either in different properties, sites, or time zones

•Supported all lines of business throughout the Walt Disney World® property, updating and creating graphics for signage, print, and creative projects •Collaborated with manager to design Namaste Café Food Truck at Disney Springs, featured in the Disney Files Publication •Designed all digital menu templates for food truck fleet and Carioca’s menu on Disney Cruise Line •Planned and implemented detailed style guides for Starbucks launches to ensure design consistency •Partnered with fabricators to create environmental design schematic drawings and renderings •Efficiently managed projects involving creatives from various fields