Emily LaPlume

Saturday Swimwear is a sustainable women’s swimwear company inspired by Emily's travels around the world. As a self-taught seamstress and designer, Emily worked her way from the ground up developing a business plan, custom designs and solidifying a strong brand following. The company's main marketing focuses are sustainability as well as developing a community of women, with similar interests, who support each other through their own adventures.

Since June 2023, Emily has been the owner and operator of Local Assembly, a retail store specializing in high-quality, sustainably made goods. In this role, Emily oversees all facets of the business, including purchasing, merchandising, marketing, social media, and customer service. Emily is dedicated to curating a selection of eco-friendly products, enhancing brand visibility, and delivering an exceptional customer experience, reflecting a deep commitment to sustainability and conscious retail practices.

Curated a hotel gift shop consisting of local goods and other high-quality products that aligned with brand image and mission. Responsible for maintaining vendor relations, purchasing, and merchandising the retail space.

Australia’s largest Adventure Travel Company Develop individual travel solutions for students and international travellers while helping to maintain a competitive advantage over other travel companies.

Lead brand ambassador responsible for helping meet social media goals and deadlines while increasing brand value and promoting the #liveBANGS lifestyle. Also responsible for recruiting a small team to participate in BANGS events and promoting the brand.

Brand Ambassador responsible for creating and submitting weekly photo content for ENZs' Instagram to drive engagement and encourage students to study abroad in New Zealand.

Developed and executed credit union events, designed activities and promotional items for 2014, 2015 and 2016 Credit Union National Association's Youth Week, including developing a theme, promotional items and logo created with inDesign. Conducted research and submitted recommendations to launch corporate Twitter and Instagram accounts - which were ultimately implemented. Guest blogger for the company's blog platform.

Snowboarder, Brand Ambassador, Representative, and Volunteer for White Flag Sales. Promote Burton Snowboards, Anon Optics, Mizu, Analog, SkullCandy, and NE Women Snow in hopes to encourage customer-product relationship and influence a larger audience to buy their products. Volunteer for White Flag sponsored events such as Burton Riglet Parks and Slash and Berm Banked Slalom at Killington Resort. Advocate for women's snowboarding and spread the love of the sport.

Developed and executed social media content including Facebook, Twitter and Google+. Researched potential new clients. Participated in client development planning meetings.

Developed and executed Facebook and website pages and posts. Distributed marketing materials.

Launched personal seasonal ice cream business selling novelty ice cream from a boat, dock to dock. Developed a business plan and created marketing materials such as flyers, shirts and visors.