Dawn Kelly

Coordinate and manage multiple projects simultaneously for 345 Alberstons, Vons and Pavilions stores across Southern California • Oversee the efforts of advertising projects as they are processed through production, photography and proofreading, while working with the creative and prepress departments • Interact with outside vendors and inside account teams to insure timely completion of every project • Work with script writers and direct voice talent for weekly radio spots to ensure quality and brand standards • Manage design team of 7 production artist and 2 graphic designers • Get estimate bids and approvals for all projects • Assist with model selection and hiring as needed for TV spots and/or photo shoots for national branding projects • Arrange delivery and installation for all POP, POS and OOH and communicate time lines directly to Director of Marketing as well as store directors and district managers • Set up and attend weekly sales/ad review meetings and quarterly projection meetings while working closely with the VP of marketing to ensure leadership team is current on all new and ongoing projects • Creative layout and graphic design of all Albertsons L.L.C. advertisement projects. • Design and propose creative elements for visual purposes in client media collateral • Create layout comps and presentation material as requested • Attend client meetings and present creative materials and ideas • Collaborate with printer to ensure all specs for POS, POP, OOH and all other projects are ready for press