David Patri
Creative Director at Seaweed & Gravel LLC
Fort Worth, TX
In My Own Words
Creative Director | Brand Strategist | Design Expert A dynamic and results-driven leader with over 20 years of experience in creative direction, brand development, design, marketing, and web-based retail. Proven expertise in establishing and growing successful brands, building cross-functional teams, and delivering innovative solutions that drive business growth.
Work Experience
Creative Director
Seaweed & Gravel2012 – 2025
• Founded and led an apparel brand with a retail location and online presence, specializing in branded and vintage clothing, accessories, custom motorcycles, and bonsai trees. • Spearheaded creative direction, marketing campaigns, influencer relations, content creation, digital paid media, merchandising, customer in store experience and DTC e-commerce initiatives. • Successfully cultivated a strong brand identity and grew the company’s reach by staying true to a unique and authentic concept. seaweedandgravel.com
Principal CEO
GoTEK247 LLC2018 – 2020
On demand peer to peer APP for the production industry staffing contractors - in the event industry from audio engineers, lighting designers, video engineers, photo shoot crew and event services nationwide www.GoTEK247.com
Creative Director
Life Distribution LLC2008 – 2012
• Founded and grew Life Distribution, managing Ambiguous Clothing and Split Clothing brands. • Drove creative direction for products, marketing, and overall brand strategy, achieving $4 million in sales within three years. • Led the design, development, marketing, and distribution efforts, establishing the company as a major player in the market. ambiguousbrand.com | splitusa.com
Design Director Men’s Division
O'Neill2005 – 2007
• Directed all aspects of the Men’s apparel and accessories lines, from product creation to sample execution. • Managed design teams, oversaw merchandising, trend forecasting, color stories, and fabric + graphic selections. • Produced marketing assets for catalogs, advertising, and sales presentations. oneill.com
Creative Director
Split Clothing1988 – 2005
• Founded and developed Split Clothing, creating a men’s and women’s brand that integrated youth culture, sports, music, and art with apparel. • Led design and marketing teams in creating iconic collections, and built a comprehensive custom database for domestic and overseas production. • Managed brand positioning, advertising, media buys, athlete contracts, web development and promotional events. splitusa.com
