Danny Lima

• Digital and print media Art Director for AT&T, DIRECTV and ancillary premium channels • Content creation and execution of advertising creative across print and digital mediums • Create and execute digital animations to enhance collective agency creative campaigns • Concept with writers to create compelling creative content that engages action in  customer acquisition and retention, gained more website traffic boost sales and generate leads • Supervise studio artists and web developers in producing final creative content

• Lead Creative Designer for Apparel Design and Tech Pack (seasonal In-line program). • Lead Creative Designer for exclusive SMU apparel and key art initiatives for Zumiez,  Tilly’s, Active Ride Shop and Boarders • Participated in strategic planning and visual design of seasonal product catalogs • Art direction for Photo shoots, including talent scouting and casting, selection of location photography, miscellaneous pre-production needs with in-house producer and photographer • Created digital look-books, ads and social media content • Designed print ads for Thrasher Magazine (US), Slider Magazine (Japan),  and Irrom Magazine (Netherlands) • Achieved large success on digital and print campaign roll-outs for exclusive projects with Toei Animation (Dragonball Z), Adult Swim (Rick And Morty) and Huy Fong Foods (Sriracha) • Designed Point of Purchase graphics for Zumiez (Times Square NY) and Mall of America MN as well as multiple staple core skate shops across The United States, Canada Australia and Europe • Created Co-Branded content for Hypebeast and Highsnobiety and Thrasher Magazine

• Website development and content design • Lifestyle image resourcing and selection for digital and print media • Designed product catalogs • Created co-branded content for BSG and Sally Beauty Supply • Executed experiential design for trade shows • Designed content for social media platforms • Product photography • Product packaging design